{"title":"International Trade Specialist Accreditation","description":"This subject area covers all the component courses comprising our highly popular International Trade Specialist Program.","products":[{"product_id":"video-marketing","title":"Video Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Video Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will: Learn how you can incorporate video marketing into your business.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Video Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eITS - eBUS - 010 - Video Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eVideo marketing is a new frontier for marketers with huge potential for growth.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn how you can incorporate video marketing into your business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Learning the basics of Video Marketing and how its applied in other organizations\u003cbr\u003e- Learning how to implement video marketing strategies.\u003cbr\u003e- Understanding what is needed to create videos.\u003cbr\u003e- Identifying tools and resources to help you in your video marketing task.\u003cbr\u003e- Adapting a video marketing blueprint to your business\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of Video Marketing and how how to implement it in a business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 010 Video Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.1 What is Video Marketing and Why Care? (7:10)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.2 – 5 Reasons why Video is so Effective (1:43)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.3 Kinds of Videos for Marketing Purposes\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.4 – Benefits of Video Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.5 Potential of Video Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.6 – Video Marketing Case Study\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.1 – Video Marketing Case Study - RevZilla\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.2 – Video Marketing Case Study - Rokenbok\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.3 – Video Marketing Case Study – American Airlines\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.4  – Video Marketing Case Study – Home Depot#\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.5  – Video Marketing Case Study – Ibis\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. VIDEO MARKETING IN PRACTICE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.1 What Makes a Good Video? (21:02)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.2 Creating Videos on a Budget\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.3 Creating Videos - Presentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.4 Creating Videos - Editing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.5 Creating Videos – Effects, Transitions and Extra Touches\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.6 Mobile Traffic Tactics – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.7 Video Marketing Case Studies (7:53)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.8 Video Marketing Do’s and Don’ts (19:58)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.9 Guide to Youtube (7:31)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. ADVANCED VIDEO MARKETING TACTICS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.1 Advanced Video Techniques (6:41)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.2 Video Strategies\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.3 Preparing Video for Distribution (6:06)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.4 Distributing the Videos (18:54)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.5 Promoting Your Video (5:00)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.6 Video SEO\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.7 Getting Conversions (6:18)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.8 Conclusion and next steps\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. VIDEO MARKETING BLUEPRINT (32:00)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.1 Profitability Potential of Building iPhone Apps (7:27)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.2 Profitability Potential of Building iPhone Apps (7:27)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.3 Profitability Potential of Building iPhone Apps (7:27)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.4 Researching the Market (17:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.5 Researching the Market (17:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.6 Researching the Market (17:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. VIDEO MARKETING RESOURCES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.1 – Video Site Review - YouTube\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.2 – Video Site Review - Vimeo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.3 – Video Site Review - Dailymotion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.4 – Video Site Review - Metacafe\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.5 Video Tool Reviews\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.6 Video Production with Windows Video Maker (7:13)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.7 Video Production with CamStudio  (4:45)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.8 Using TubeMogul  (4:45)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.9 – Distribution with Traffic Geyser (2:40)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1 – Video Marketing Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2 – Video Marketing Goldmine\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3 – Video Marketing Excellence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4 – Video Marketing Blueprint\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5 – SEO Video Warrior\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6 – 16 Ways to Use Video Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     7 – Top Resources Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/video-marketing\"\u003eVideo Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/video-marketing\"\u003eVideo Marketing\u003c\/a\u003e \u0026gt; Video Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/video-marketing\"\u003eVideo Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367692783679,"sku":"ITS-04-eBUS-010","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260636660060,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260636692828,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/demonstration-64151_640.jpg?v=1590012093"},{"product_id":"mobile-marketing","title":"Mobile Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Mobile Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will: Learn how you can incorporate mobile marketing into your business.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Mobile Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eMobile marketing is a new frontier for marketers with huge potential for growth\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn how you can incorporate mobile marketing into your business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Learning how to adapt or create mobile websites\u003cbr\u003e- Learning how to implement marketing strategies specifically for mobile.\u003cbr\u003e- Understanding how to create Apps for iPad and Android.\u003cbr\u003e- Setting up and incorporating QR codes into your marketing arsenal.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of Mobile Marketing and how to create mobile apps.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 009 Mobile Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.1 What is Mobile Marketing?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.2 Why Mobile Marketing?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.3 Potential of Mobile Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.4 What is a Mobile Website?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.5 Going Mobile with a Responsive Website (5:58)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.6 Going Mobile by Creating a Mobile Website (3:54)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.7 Going Mobile by Adapting your Existing Website (4:10)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     1.8 Earning Money by Selling Mobile Websites (6:05)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. MOBILE MARKETING PRINCIPLES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.1 Introduction to Mobile Marketing Principles (19:58)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.2 Mobile Traffic Tactics – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     2.3 Mobile Tracking of Campaigns (20:33)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. ADVANCED MOBILE MARKETING TACTICS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.1 – Using Pay Per Click Advertising PPC (17:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.2 Monetizing Ringtones (15:38)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.3 List Building on Mobile (8:48)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.4 Mobile User Interaction Tactics (6:57)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.5 Growing Your Brand Recognition (10:15)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.6 Selling Advertising Space (11:16)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.7 Downloadable Media (4:27)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.8 CPA (Cost Per Action) Offers (3:24)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.9 Mobile Affiliate Programs (6:53)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.10 Accepting Payments through Mobile (4:02)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     3.11 Mobile User Psychology (10:38)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. CREATING ANDROID APPS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.1 What is a Mobile App?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.2 Types of App\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.3 Potential of Mobile Apps\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.4 Benefits of App Development\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     4.5 Creating and Marketing you Android App – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. CREATING IPHONE APPS (32:00)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.1 Profitability Potential of Building iPhone Apps (7:27)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.2 Researching the Market (17:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.3 Developing a Winning App on iPhone (22:19)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     5.4 Marketing your iPhone App (17:39)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6. QR CODES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.1 Introduction to QR Codes (7:00)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.2 Using QR Codes (8:13)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.3 Where to Use QR Codes (4:07)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.4 Creating QR Codes (4:31)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.5 Tracking QR Codes (8:26)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.6 Tips for QR Codes (7:44)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e     6.7 Reviews and QR Codes (8:07)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Going Mobile Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Mobile Apps Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Going Mobile Premium Service providers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Mobile Profits eBook\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – iPad Apps eBook\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – QR Code eBook\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/mobile-marketing\"\u003eMobile Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/mobile-marketing\"\u003eMobile Marketing\u003c\/a\u003e \u0026gt; Mobile Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/mobile-marketing\"\u003eMobile Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367713132607,"sku":"ITS-04-eBUS-009","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260636725596,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260636758364,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/iphone-830480_640.jpg?v=1590011946"},{"product_id":"social-bookmarking","title":"Social Bookmarking","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Social Bookmarking.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will: Learn about Social Bookmarking and how it can benefit your business.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Social Bookmarking.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for professionals, managers, business owners and learners who want practical knowledge they can apply in real workplace situations.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn about Social Bookmarking and how it can benefit your business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Explaining what Social Bookmarking is.\u003cbr\u003e- Reviewing a series of online Social Bookmarketing Sites and Tools Resources to assist you in your efforts\u003cbr\u003e- Learning how to use Social Bookmarking in our marketing\u003cbr\u003e- Learning how to use Social Bookmarking in SEO\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of how to use Social Bookmarking in online business promotion.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 008 Social Bookmarking\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 How Does Social Bookmarking Work?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Benefits of Social Bookmarking\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Potential of Social Bookmarking\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 How do Search Engines \u0026amp; Social Bookmarking work together?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. TOP 15 SOCIAL BOOKMARKING WEBSITES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Delicious\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Tumblr\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 StumbleUpon\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Diigo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Reddit\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Digg\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Folkd\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 StartAid\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 BlinkList\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 - Plurk\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 - BibSonomy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.12 - LinkArena\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.13 - JetEye\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.14 - Scoop.it\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.15 - SiteJot\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. 10 SOCIAL BOOKMARKING AUTOMATION TOOLS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 - OnlyWire\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 - IMAutomator\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 - SocialAdr\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 - Social Monkee\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 - TribePro\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 - Social Bookmarking Demon\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 - Social Bookmarks Submitter\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.8 - SocialList\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.9 – Magic Submitter\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.10 – Social Marker\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. SOCIAL BOOKMARKING IN MARKETING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Using Delicious.com (3:32)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Using Digg.com (3.01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Using StumbleUpon (4:08)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Marketing Using Reddit – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Ten Do’s for Successful Social Book Marking (7:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Ten Musts You Can’t Miss in Social Bookmarking (7:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.7 Ten Warnings You Should Be Aware Of (7:04)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.8 Social Bookmarking Case Studies (5:53)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. SOCIAL BOOKMARKING FOR SEO\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Effective Social Bookmarking for SEO (8:32)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 What to Bookmark for SEO? (4:43)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Social BookMarking Tool Onlywire for SEO (7:28)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.4 Using Amazon Mechanical Turk – USA Residents Only (10:25)             \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.5 Outsourcing your Social Bookmarking Tasks (11:06)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.6 Overview of Social Bookmarking Tools (11:22)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.7 Overview of SocialMarker.com (3.43)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.8 Adding Social Bookmarking Buttons (7:10)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.9 Creating Your Own Social Bookmarking Site (3:40)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.10 Final Comments on Social Bookmarking for SEO (7:26)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Social Bookmarking Made Easy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Social Bookmarking Backlinks\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Social Bookmarking Cheat Sheet\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Social Bookmarking Top Resources Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; Social Bookmarking\u003c\/p\u003e\n\u003cp\u003eExplore more professional training through the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367746883647,"sku":"ITS-04-eBUS-008","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260636856668,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260636889436,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/ball-419199_640.png?v=1590012045"},{"product_id":"affiliate-marketing","title":"Affiliate Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Affiliate Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCourse Code: ITS-04-eBUS-007b Affiliate Marketing is a versatile way of generating income without the need for your own product offering. If you have your own product offering you will learn how to set up your own affiliate program.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Affiliate Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eCourse Code: ITS-04-eBUS-007b\u003c\/strong\u003e\u003cbr\u003eAffiliate Marketing is a versatile way of generating income without the need for your own product offering.  If you have your own product offering you will learn how to set up your own affiliate program. \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eIn this Five hour course unit you will:\u003c\/strong\u003e\u003cbr\u003eLearn about Affiliate Marketing from the perspective of both a vendor and an affiliate and see how it can benefit your business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eThis will be achieved by:\u003c\/strong\u003e\u003cbr\u003e- Explaining what Affiliate Marketing is.\u003cbr\u003e- Reviewing a series businesses using affiliate marketing successfully.\u003cbr\u003e- Learning about some of the most important Affiliate Networks\u003cbr\u003e- Setting up and managing an affiliate campaign as a vendor\u003cbr\u003e- Setting up a marketing campaign as an affiliate marketer\u003cbr\u003e- Learning some advanced tactics to boost your affiliate marketing success!\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of how to use Affiliate Marketing in online business promotion.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 007b Affiliate Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. INTRODUCTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Four Roles in Affiliate Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Affiliate Site Example\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Why Affiliate Marketing?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Potential of Media Buying\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Samples of Affiliate Programs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. TOP 12 AFFILIATE MARKETING NETWORKS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Amazon Associates\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 ClickBank\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Commission Junction (CJ)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 ShareASale\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Affiliate Window\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 ClickBooth\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 PeerFly\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 MaxBounty\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 NeverBlue\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 – Warrior+Plus\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 – JV Zoo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.12 – Digiresults\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. CREATING AN AFFILIATE PROGRAM\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Setting Up Your Affiliate Program – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e4. CREATING AFFILIATE ACCOUNTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 How to Set Up ClickBank Account (12:23)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 How to Set-up Amazon Associate Account (16:45)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 How to Set Up a CJ Affiliate Account (7:02)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 How to Set Up JV Zoo Account (3:04)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 How to Set Up Digiresults Account (3:04)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 How to Set Up Warrior Plus Account (3:04)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e5. AFFILIATE MARKETING SUCCESS FOR AFFILIATES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Affiliate Success Formula – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 How to Find Good Products on Clickbank (9:42)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 How to Find Good Products on JVZoo (11:03)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e6. ADVANCED TACTICS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.1 Add Affiliate Links and Banners to Wordpress Site (6:30)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.2 How to Cloak Affiliate Links with URL Shorteners (3:45)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.3 High Priced Physical Products (7:44)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.4 Affiliate Launch Calendar Websites (7:54)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.5 How to Double your Commissions with Bonuses (3:53)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.6 Writing Product Reviews (7:04)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Affiliate Marketing Made Easy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Affiliate Authority\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Affiliate Marketing Blueprint\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Five Minute Guide to Building a Brand\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – How to Double Your Commissions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – Top Resources Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7 – Affiliate Tools Bonus Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/email-marketing\"\u003eeMail Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/google-marketing\"\u003eGoogle Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-e-business-and-internet-marketing\"\u003eIntroduction to e-Business and Internet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; Affiliate Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367793217599,"sku":"ITS-04-eBUS-007b","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260636922204,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260636954972,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/ScreenShot2022-08-17at02.50.52.png?v=1660697598"},{"product_id":"media-buying","title":"Media Buying","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Media Buying.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will: Learn about Media Buying and how it can benefit your business.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Media Buying.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn about Media Buying and how it can benefit your business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Explaining what Media Buying is.\u003cbr\u003e- Reviewing a series of online Media Buying Resources to assist you in your efforts\u003cbr\u003e- Setting up and managing your first Media Buying Campaign\u003cbr\u003e- Setting up a Remarketing Campaign with Google Adwords!\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of how to use Media Buying in online business promotion.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS_007a Media Buying\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Important Things You Need To Keep In Mind\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 How Does Media Buying Work?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Where to Book Ad Space\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Benefits of Media Buying\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Potential of Media Buying\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. TOP 10 MEDIA BUYING WEBSITES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Sparcmedia\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Chitika\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 BuySellAds\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 CPX Interactive\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 ExoClick\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Advertise.com\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 DoubleClick\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Pulse 360\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 SiteScout\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 - 7search\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. CREATING A MEDIA BUYING CAMPAIGN\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Managing a Media Buying Campaign – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Ten Do’s for Successful Media Buying (6:42)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Ten Don’ts you should be aware of (6:37)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Media Buying Case Studies\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Media Buying for Internet Marketing (7:09)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 Advanced Strategy – Using BannerHotspot.com (6:58)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. BANNER AD REMARKETING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Why Banner Ads are not dead\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Downsides of Re-Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Advanced Re-Marketing Ideas\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Affiliate Marketing Made Easy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Affiliate Authority\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Affiliate Marketing Blueprint\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Five Minute Guide to Building a Brand\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – How to Double Your Commissions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – Top Resources Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7 – Affiliate Tools Bonus Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; Media Buying\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367816810559,"sku":"ITS-04-eBUS-007a","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637053276,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637086044,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/dart-454186_640.jpg?v=1590011935"},{"product_id":"email-marketing","title":"eMail Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in eMail Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this learning course unit you will: Learn about eMail Marketing and List Building and how they interact with each other.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in eMail Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this learning course unit you will:\u003cbr\u003eLearn about eMail Marketing and List Building and how they interact with each other.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- An overview of eMail Marketing in general\u003cbr\u003e- Learning how to create an email list\u003cbr\u003e- Managing and growing your list\u003cbr\u003e- Using Solo Ads to grow your list\u003cbr\u003e- Looking at other methods of growing your list.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of how to use eMail Marketing and Listbuilding in a modern internet marketing context.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 006 eMail Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Potential of eMail Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Groupon’s Success\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Ten Benefits of eMail Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Ten eMail Marketing Tools\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Segmenting Your List (5:52)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 eMail Marketing – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 eMail Marketing Do’s and Don’ts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 eMail Marketing Vs Spamming (5:58)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 Where to Find Affiliate Products to Promote (2:20)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. LISTBUILDING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 What is Listbuilding\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Three Key Questions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 List Building Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Ten Benefits of List Building\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Five Key Elements of List Building\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Tips for Choosing Your Autoresponder\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 List Building – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Growing Your List (11:36)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 Elements That Can Improve Subscriber Uptake\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. SOLO ADS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Solo Ads Creation and Management – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 List Building with Ad Swaps and Solo Ads (1:08:18)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. GROWING YOUR LIST – BONUS TUTORIALS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Growing Your List – BONUS Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – eMail Marketing Made Easy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – List Building Authority Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – eMail Marketing Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – eMail Marketing Secrets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – Untold Secrets of eMail Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – 21 eMail Marketing Tricks\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7 – List Building Made Easy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e8 – List Building Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e9 – Dominating eMail Marketing Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/affiliate-marketing\"\u003eAffiliate Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/google-marketing\"\u003eGoogle Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-e-business-and-internet-marketing\"\u003eIntroduction to e-Business and Internet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; eMail Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367836536895,"sku":"ITS-04-eBUS-006","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637118812,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637151580,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front.png?v=1590011796"},{"product_id":"twitter-marketing","title":"Twitter Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Twitter Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will: Learn about the key tools at your disposal when marketing on Twitter.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Twitter Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eTwitter is the fifth biggest social networking site in the world.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn about the key tools at your disposal when marketing on Twitter.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cbr\u003eThis will be achieved by:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Reviewing the features of Twitter\u003cbr\u003e- Learning how to create a Twitter Account\u003cbr\u003e- Creating your Twitter Page and managing it.\u003cbr\u003e- Setting up and managing a Twitter Ad Campaign\u003cbr\u003e- Understanding the idiosyncracies of Twitter Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cform method=\"post\" name=\"course_form\" class=\"form-horizational ng-pristine ng-valid\" action=\"http:\/\/ebsi.learnupon.com\/courses\/58057\/details\" post-form-no-ajax=\"\"\u003e\n\u003cdiv class=\"card\"\u003e\n\u003csection\u003e\u003cmain\u003e\n\u003cdiv class=\"ng-scope\" ng-if=\"!!course.objectives\"\u003e\n\u003cdiv class=\"ck-editor-content ng-binding\" bind-html-compile=\"course.objectives\" trust=\"\"\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of Twitter Marketing and how to get the best ROI from Twitter.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 005b Twitter Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Potential of Twitter\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Why Twitter?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Twitter for Business\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Twitter for Business - Tactics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. CREATING YOUR TWITTER ACCOUNT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. CREATING A TWITTER PAGE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Creating and Managing a Twitter Page – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. TWITTER ADS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Twitter Ads Options\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Setting Up Your Twitter Ads Campaign\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Setting Up Your Remarketing List\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. TWITTER MARKETING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Setting Up Your Automation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Growing Your Following Base\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Monetizing Your Twitter Activity\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.4 One hundred and one Tips for Professional Twitter Users\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Twitter Marketing Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Twitter Profits eBook\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – 101 Tips for Twitter Users\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Twitter 50 ways to get followers report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – Twitter Top Resources\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – 21 Twitter Tricks\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7 – Twitter Marketing Secrets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbutton class=\"btn btn-default mt-24 ng-binding\" ng-click=\"setObjectives()\"\u003eEdit Objectives\u003c\/button\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/main\u003e\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/facebook-marketing\"\u003eFacebook Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/linkedin-marketing\"\u003eLinkedIn Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e \u0026gt; Twitter Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367854657599,"sku":"ITS-04-eBUS-005b","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637217116,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637249884,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_f4fd6bca-0b44-44e6-8f28-eeb4de885fe8.png?v=1590012090"},{"product_id":"linkedin-marketing","title":"LinkedIn Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in LinkedIn Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLinkedIn is the biggest professional networking site in the world and boasts a third of the worlds professionals in its membership. As a business to business marketer it is essential to develop a successful marketing strategy for LinkedIn.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eUse the key features and workflows covered in LinkedIn Marketing with greater confidence.\u003c\/li\u003e\n\u003cli\u003eApply the tools and techniques to practical business tasks.\u003c\/li\u003e\n\u003cli\u003eRecognise common mistakes and work more efficiently in day-to-day use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eLinkedIn is the biggest professional networking site in the world and boasts a third of the worlds professionals in its membership.  As a business to business marketer it is essential to develop a successful marketing strategy for LinkedIn.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn about the key tools at your disposal when marketing on LinkedIn.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Reviewing the features of LinkedIn\u003cbr\u003e- Learning how to create a LinkedIn Account\u003cbr\u003e- Creating your LinkedIn Company Page and managing it.\u003cbr\u003e- Identifying tactics to help develop your network safely\u003cbr\u003e- Setting up and managing a LinkedIn Sponsored Update Campaign\u003cbr\u003e- Setting up and managing a LinkedIn Text Ads Campaign\u003cbr\u003e- Understanding the concepts of Influencer Marketing and Content Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of how to use LinkedIn for B2B Marketing and Professional Networking.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 005a LinkedIn Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Potential of LinkedIn\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 LinkedIn Objectives\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 LinkedIn Marketing Rationale\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. CREATING YOUR LINKEDIN ACCOUNT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 LinkedIn Personal Account Creation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Keywords are King\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Elements of a Successful LinkedIn Profile\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. CREATING A LINKEDIN COMPANY PAGE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Creating a LinkedIn Business Page – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Five Tactics to Leverage LinkedIn Business Pages\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. GROWING YOUR NETWORK\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Ten Tips for Growing Your Network\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Growing Your LinkedIn Network – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3.1 Advanced Strategies – Influencer Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3.2 Advanced Strategies – Content Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3.3 Advanced Strategies – Investing in your Presence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. LINKEDIN ADS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Quantifying Your Audience\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Setting Up Your Sponsored Update Campaign\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Setting Up Your Text Ads Campaign\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.4 Ten Tips for LinkedIn Advertising Success\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – LinkedIn Marketing Made Easy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Linkedin Marketing Excellence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – LinkedIn Top Resources\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Special Bonus Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – LinkedIn for Jobseekers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – LinkedIn Secret Weapons\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7 – LinkedIn Marketing Secrets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/facebook-marketing\"\u003eFacebook Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/twitter-marketing\"\u003eTwitter Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e \u0026gt; LinkedIn Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367873794111,"sku":"ITS-04-eBUS-005a","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637282652,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637315420,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_4d1c7ef3-9c05-418e-af14-1f5aebb15d79.png?v=1590011920"},{"product_id":"introduction-to-exporting","title":"Introduction to Exporting","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Introduction to Exporting.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will learn about export transactions. The difficulties with them and how to overcome these difficulties. This will be achieved by: - Examining the fundamental questions related to the export process - Analysing the challenges to be overcome in an export transaction - And detailing the steps necessary to start with the export process.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Introduction to Exporting.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn about export transactions.  The difficulties with them and how to overcome these difficulties.  \u003cbr\u003eThis will be achieved by:\u003cbr\u003e- Examining the fundamental questions related to the export process\u003cbr\u003e- Analysing the challenges to be overcome in an export transaction\u003cbr\u003e- And detailing the steps necessary to start with the export process.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 2 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU EMO 001 Introduction to Exporting\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. Introduction\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.1 Five Questions\u003c\/li\u003e\n\u003cli\u003e1.1 Fifth Question – At What Export Price\u003c\/li\u003e\n\u003cli\u003e1.2 Introduction to Exporting\u003c\/li\u003e\n\u003cli\u003e1.3 Who can Export?\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. Challenges to Overcome\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e2.1 Company Size\u003c\/li\u003e\n\u003cli\u003e2.2 Attitudes to Overcome         \u003c\/li\u003e\n\u003cli\u003e2.3 Resources Needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. Starting to Export\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e3.1 Export Products\/Services\u003c\/li\u003e\n\u003cli\u003e3.2 Starting the Export Activity\u003c\/li\u003e\n\u003cli\u003e3.3 Consulting Sources of Information\u003c\/li\u003e\n\u003cli\u003e3.4 Exporting from the Sales Department\u003c\/li\u003e\n\u003cli\u003e3.6 Strategies and Resources\u003c\/li\u003e\n\u003cli\u003e3.7 Market Selection\u003c\/li\u003e\n\u003cli\u003e3.8 Organizational Structure\u003c\/li\u003e\n\u003cli\u003e3.9 Company Image\u003c\/li\u003e\n\u003cli\u003e3.10 Theory on Survival Prospects of Exporting SMEs\u003c\/li\u003e\n\u003cli\u003e3.11 Changes in Distribution\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 – Is There Really A Market for Your Product?\u003c\/li\u003e\n\u003cli\u003e2 – Export Strategy for Small and Medium Enterprises\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; Introduction to Exporting\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14367883165759,"sku":"ITS-01-EMO-001","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260487467356,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260487500124,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/Screen_Shot_2015-06-08_at_17.39.55.png?v=1590011898"},{"product_id":"google-marketing","title":"Google Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Google Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit you will: Learn about the key tools at your disposal when marketing on Google's Properties. This will be achieved by:\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Google Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003eLearn about the key tools at your disposal when marketing on Google's Properties.\u003cbr\u003e\u003cbr\u003eThis will be achieved by:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- An introduction to Google Plus\u003cbr\u003e- Learning how to create a Google Account - your passport to all things Google\u003cbr\u003e- Creating your Google+ Business Page and managing it.\u003cbr\u003e- Setting up and managing a Google Adwords Campaign\u003cbr\u003e- Setting up a Remarketing Campaign with Google Adwords\u003cbr\u003e- Understanding Google Adsense and how to monitize content.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding of the key services available from Google for Marketing.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 004 Google Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Potential of Google+\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Enhanced Search Visibility\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Integrating with Other Platforms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Some Tips for Google+ Business Users\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Google+ SME Dos and Don’ts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. CREATING YOUR GOOGLE ACCOUNT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Google Account Creation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Confirmation of Account\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Upgrading your Account to Google+\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Add People to your network\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Follow Topics of Interest\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Profile Creation - Finishing Touches\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Google+ Profile is Ready\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. CREATING A GOOGLE+ PAGE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Creating a Google+ Page – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. GOOGLE ADWORDS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Elements of a Successful Campaign\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Benefits of Adwords\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Google Adwords Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Adwords Power Tools\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Creating an Adwords Campaign – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Google Adwords Advice \u0026amp; Tactics – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. REMARKETING ON GOOGLE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Setting Up Your Remarketing List\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Setting Up Your Remarketing Campaign\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6. GOOGLE ADSENSE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.1 Google Adsense – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Google Marketing Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Google Adwords Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Google Adsense Training Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Google Adwords Cheat Sheet\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – Google Adwords Top Resources\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – Google+ Marketing Special Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7 – Google+ Marketing Top Resources\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e8 – BONUS Video Tutorial\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e   – Creating a mobile site on Google Sites\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/affiliate-marketing\"\u003eAffiliate Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/email-marketing\"\u003eeMail Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-e-business-and-internet-marketing\"\u003eIntroduction to e-Business and Internet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; Google Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367902302271,"sku":"ITS-04-eBUS-004","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637348188,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637380956,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_8207789d-5cad-475a-af6b-59b682bc258d.png?v=1590011845"},{"product_id":"facebook-marketing","title":"Facebook Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Facebook Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs the biggest social network in the world, Facebook is an essential source of traffic and sales. In this unit you will: - learn how to set up your facebook profile and business page - learn how to create and manage advertisement campaigns - learn about Remarketing and how to set up and manage a Remarketing campaigns\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Facebook Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eAs the biggest social network in the world, Facebook is an essential source of traffic and sales.  \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eIn this unit you will:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- learn how to set up your facebook profile and business page\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- learn how to create and manage advertisement campaigns\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- learn about Remarketing and how to set up  and manage a Remarketing campaigns\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003eTo gain an understanding Facebook and how to market in its platform.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cspan\u003e\u003cb\u003eDetailed Topic Listing as follows:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cu\u003eLU ITS EBUS 003 Facebook Marketing\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1. Introduction\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 The growth of Facebook\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Key Facebook Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Facebook Personal Accounts and Pages\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Facebook Timeline And Page Components\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. CREATING A FACEBOOK PROFILE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Adding Friends to your Account\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Verify your email address\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Profile Photo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Profile Cover Photo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Completing your profile\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Your first post\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Additional Information\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. CREATING A FACEBOOK PAGE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Creating your Facebook Page – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. CREATING A FACEBOOK GROUP\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Differences between Pages and Groups\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Creative Ideas for Using Groups\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Creating a Facebook Group\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Creating a Facebook Group - details\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Creating a Facebook Group - Icon\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Creating a Facebook Group - Customization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.7 Creating a Facebook Group – Group Options\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.8 Facebook Groups – How to Post\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.9 How to Pin a Post\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.10 Creating an Event\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. FACEBOOK ADVERTISING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Why Facebook Ads?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Key Facebook Ads Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Creating your Facebook Ad Campaign – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6. FACEBOOK RETARGETING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.1 How is Facebook Retargeting used?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.2 Targeting Custom Audiences\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.3 Benefits of Retargeting\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.4 Key Facebook Retargeting Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.5 Creating your ReMarketing Campaign – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7. EXPORT RESOURCES ON FACEBOOK\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Facebook Marketing Training Manual\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Facebook Advertising Training Manual\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Facebook ReMarketing Training Manual\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Setting Up Facebook Groups\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – Facebook Groups Strategy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6 – Facebook Groups Tips\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eEnd of Unit\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/linkedin-marketing\"\u003eLinkedIn Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/twitter-marketing\"\u003eTwitter Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e \u0026gt; Facebook Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14367933399103,"sku":"ITS-04-eBUS-003","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637413724,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637446492,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_223b7631-62eb-4436-bee5-743409917808.png?v=1590011830"},{"product_id":"search-engine-optimization","title":"Search Engine Optimization","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Search Engine Optimization.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSearch Engine Optimization or SEO is the process of influencing the position of a website\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Search Engine Optimization.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eSearch Engine Optimization or SEO is the process of influencing the position of a website\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003ein a search engine’s UNPAID results.  \u003cbr\u003eIn this unit you will:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Learn about the process involved in preparing and submitting  your website to Internet search engines.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e-  Learning how to prepare your website for search engine submission.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Analysing search engine strategy.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Examining the various search engines available on the internet.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\n\u003cbr\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. INTRODUCTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 What is an Internet Domain?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Why an Internet Domain?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Preparing Our Website\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Search Engine Robots\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Recommendations for Search Engines\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Classifying Search Engines\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. SEARCH ENGINE OPTIMIZATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Search Engine Strategy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Types of Search Engine Traffic\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 SEO Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 What is MOZ\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. Keyword Research    \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Keyword Research – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. SEO Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. SOCIAL SIGNALS SEO – PRACTICAL TUTORIALS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – A training guide on SEO\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – SEO Cheat Sheet\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – SEO Mind Map\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Top SEO Resources\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; Search Engine Optimization\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14368484065343,"sku":"ITS-04-eBUS-002","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637479260,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637512028,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_b153dfe4-27d7-4ee3-ab75-6425aa1d2d9e.png?v=1590012030"},{"product_id":"introduction-to-e-business-and-internet-marketing","title":"Introduction to e-Business and Internet Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Introduction to e-Business and Internet Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Learn about the key principles of e-Business and Internet Marketing with Keyword Research.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Introduction to e-Business and Internet Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Learn about the key principles of e-Business and Internet Marketing with Keyword Research.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- An introduction and examination into the nature and importance of eBusiness in international trade\u003cbr\u003e- Analysing the evolution from the traditional economy into the new digital economy.\u003cbr\u003e- Analysis of the various business models in the e-business marketplace and the features of each.\u003cbr\u003e- Detailing the various advantages and disadvantages of e-business to the potential customer.\u003cbr\u003e- Presenting a basic understanding of the nature and benefits of Internet Marketing\u003cbr\u003e- Understanding the process of Keyword Research and applying it to our business.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 3 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. Introduction\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 The Traditional Economy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 From Traditional to Digital\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 EDI – Electronic Data Interchange\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 An Opportunity to be Seized\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. E-BUSINESS MODELS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Types of Business Model\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 From e-Business to Business\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Company transitions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Consumer Requirements\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Customer Loyalty is Key\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 From e-Business to Business\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Advantages of e-Business\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Some Advantages to Customers of e-Business\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 e-Commerce Transactions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. eCOMMERCE RISK MANAGEMENT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Why e-Commerce Needs Rigorous Risk Management\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e4. CYBER-CRIME\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 What is a Software Pirate?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 DOS – Denial of Service attacks\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Identifying Internet Fraud – Case Study\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e5. THE E-BUSINESS DEPARTMENT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 e-Business Department Structure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Management Structure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Customer Service\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e6. Introduction to Internet Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.1 Internet Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.2 Benefits of Internet Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.3 Potential of Internet Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.4 Introduction to Internet Marketing – Video Tutorial (2:47)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.5 What is Internet Marketing ? – Video Tutorial (5:51)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.6 Why Start Internet Marketing ? – Video Tutorial (10:01)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.7 Five Elements of an IM Campaign – Practical Tutorials\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.8 Ten IM Tips for Businesses (7:00)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.9 Ten Proven IM Strategies (7:51)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.10 IM Case Studies (9:31)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – An introduction to Internet Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – EU E-Business Guide for SMEs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Electronic Commerce – The Strategic Perspective\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – A Classification for Business Model Types in Ecommerce\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/affiliate-marketing\"\u003eAffiliate Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/email-marketing\"\u003eeMail Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/google-marketing\"\u003eGoogle Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; Introduction to e-Business and Internet Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":14368513949759,"sku":"ITS-04-eBUS-001","price":40.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260637544796,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260637577564,"sku":null,"price":300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_69ac032b-3b8f-40f4-a56b-97053ba17508.png?v=1590011897"},{"product_id":"introduction-to-international-marketing","title":"Introduction to International Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Introduction to International Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHaving studied the basic concepts of exporting, we are going to introduce you to the facinating topic of International Marketing. We will study the '4 P's' concept and the international marketing plan.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Introduction to International Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eHaving studied the basic concepts of exporting, we are going to introduce you to the facinating topic of International Marketing.  We will study the '4 P's' concept and the international marketing plan.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThe correct configuration of the marketing mix will be fundamental to successfully entering the target markets that we identify. \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. MARKETING CONCEPTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Ongoing Analysis of the Consumer \u0026amp; the Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Selecting the Most Favorable Markets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Value for the Client\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Global Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Examples Coca Cola\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Production \u0026gt; Demand\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Marketing Concept\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Sales Vs. Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 An Unforeseeable Factor\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. THE MARKETING MIX\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 The Marketing Mix - 4P's\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Marketing Techniques\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Salespeople\/Specialization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Marketing Specialization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. MARKETING PLAN\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 The Marketing Plan\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 A Review of the Marketing Mix - 4 P’s plus more?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 Marketing Plan WorkBook – a handy tool to help you get your ideas and facts straight when developing your export marketing plan\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-pricing-policy\"\u003eInternational Pricing Policy\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-product-policy\"\u003eInternational Product Policy\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; Introduction to International Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368607731775,"sku":"ITS-01-EMO-002","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260483928412,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260483961180,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_0e921ffb-ab86-4739-9fa7-754f999c6686.png?v=1590011900"},{"product_id":"intercultural-management","title":"Intercultural Management","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Intercultural Management.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003entercultural Management is one of the most important and difficult aspects of international marketing. The exporter negotiates with individuals from countries with very different cultures and habits. If the exporter does not adopt an open and respectful attitude towards these cultures, they will hardly achieve success in business. Exporters should attempt to learn the idiosynchracies of each market.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Intercultural Management.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003entercultural Management is one of the most important and difficult aspects of international marketing.   The exporter negotiates with individuals from countries with very different cultures and habits.  If the exporter does not adopt an open and respectful attitude towards these cultures, they will hardly achieve success in business.\u003cbr\u003eExporters should attempt to learn the idiosynchracies of each market.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit, we will learn about adapting our marketing approach to different markets.  \u003cbr\u003eThis will be achieved by :\u003cbr\u003e- Examining how diversity of culture can influence the outcome of an international marketing plan\u003cbr\u003e- Outlining key strategies to dealing with new cultures\u003cbr\u003e- Detailing major theories on the subject\u003cbr\u003e- Highlighting important errors to be avoided when dealing with different cultures.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. IDIOSYNCRASIES OF EACH MARKET\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Culture\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Every Country Needs an Answer\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Universal Patterns\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Music\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 An Open Mind\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Cultural Classification\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 No Need to Be Afraid\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. ABOUT LANGUAGE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 About Language\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Some Common Errors\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Silence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Aggression\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. THEORIES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Maslow’s Theory\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Hofstede's Theory\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Self Reference Criterion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Environmental Sensitivity\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Roger’s Diffusion of Innovation Theory\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. KEY POINTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Personal Relationships\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Product Names\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Volume of Business Done\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Established Competitors\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 One's Attitude to the Competition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Communications and Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.7 Personal Relationships within the Company\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; Intercultural Management\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368612909119,"sku":"ITS-01-EMO-003","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260487532892,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260487565660,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_4e5f19be-3fa1-4cfe-8f22-a081964abc09.png?v=1590011878"},{"product_id":"segmentation","title":"Segmentation","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Segmentation.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWithout doubt it would be ideal for a company to offer a personalised product to each of its clients. As this is virtually impossible, we need to look for ways to offer products that are personalised for different groups or segments of the market.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Segmentation.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eWithout doubt it would be ideal for a company to offer a personalised product to each of its clients.  As this is virtually impossible, we need to look for ways to offer products that are personalised for different groups or segments of the market. \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eTodays markets are more volatile than before and possibly the traditional mass media advertising focus is no longer appropriate.  One option is to target different niches of market where we have the resources to satisfy that niches needs and wants.  This is possible with Market Segmentation.  That is, dividing the market into groups of potential clients with similar needs and profiles which possess similar buying habits.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit, you will learn about market segmentation and its importance to international marketing.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by :\u003cbr\u003e- Analysing the need for segmentation\u003cbr\u003e- Examining the most common segmentation criteria\u003cbr\u003e- Outlining statistical studies on segmentation\u003cbr\u003e- Detailing some strategies that can be applied to new export markets.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003eCourse Outline\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Segmentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Segmentation Objective\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. CRITERIA\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Segmentation Criteria\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Segmentation. Demographic\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Real GDP Per Capita\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Segment by Population\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Segment by Age\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Socio-Economic Segmentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6.1 Socio-Economic Segmentation - Porche\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Segmentation: Global Scan's Study of BSB\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 The DMBB Study on the European and Russian Consumer\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 The 4C Study From Y\u0026amp;R\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 Segmentation by Behavior\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 Segmentation According to Profits\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.12 Stages of Segmentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. WORLDWIDE SEGMENTATION STRATEGY\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Size and Growth Potential of the Segment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Compatibility with the Company's Criteria\/Practical Example\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Worldwide Segmentation Strategy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – Market Segmentation – A Framework for Determining the Right Target Customers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Market Segmentation Strategy, Competitive Advantage, and Public Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Behavioral Segmentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Customer Segmentation: A Powerful Tool for Business Growth\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – Market Segmentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; Segmentation\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368621789247,"sku":"ITS-01-EMO-004","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484419932,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484452700,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_8c0feca6-9772-4eb8-9a8d-e9424edc3546.png?v=1603501075"},{"product_id":"country-image","title":"Country Image","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Country Image.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe influence of country image on export transactions is a very significant piece of information which should be taken into account by the exporter. The image of a country in a foreign market depends on many factors, among them being foreign policy, and of course, trade promotional policy, carried out by governments in order to improve this image.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Country Image.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eThe influence of country image on export transactions is a very significant piece of information which should be taken into account by the exporter.  The image of a country in a foreign market depends on many factors, among them being foreign policy, and of course, trade promotional policy, carried out by governments in order to improve this image. \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThe exporter should find out how his own country image is portrayed in the target market.  If this image is positive, the most logical thing would be to use this image in the exporters favour in marketing plans.  If the image is negative,  then we need to use the marketing mix to draw the importer or consumer's attention towards other variables of marketing.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn about the influence of a country's image on its perception in export markets.  \u003cbr\u003eThis will be achieved by:\u003cbr\u003e- Examining what is a country's international image\u003cbr\u003e- Analysing how we can use our country image to promote export sales\u003cbr\u003e- Detailing the factors which influence a country's image abroad.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 What is a Country's Brand Image?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Country's Brand Image. Germany\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Country's Brand Image\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Country's Brand Image. Association of Ideas\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. COUNTRY OF ORIGIN HYPOTHESES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Global Approach - Glocalization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Country's Brand Image. Don't waste your time\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Nation Branding - Magic Formula?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 The Factors of the Element. C = Country\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Status of Existing Players in Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Branding Europe\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Country Branding – In Practice\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Country of Origin and its Impact on Brand\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- Country Image and International Trade\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Relationship between Country of Origin, Brand Image and Customer Purchase Intentions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Customers Product Evaluations in Emerging Markets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; Country Image\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368631259199,"sku":"ITS-01-EMO-005","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260487074140,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260487106908,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_40022d28-e13e-49d9-8660-f6fe0e458cca.png?v=1603470543"},{"product_id":"international-pricing-policy","title":"International Pricing Policy","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Pricing Policy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAn incorrect pricing policy can lead to total failure in international markets. First of all we should find out about prices in various international markets, this information will allow us to have some real criteria for setting our export prices. However, we will meet the familiar dilemma of global or local prices.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Pricing Policy.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eOne of the most complicated aspects of foreign trade is pricing policy.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eAn incorrect pricing policy can lead to total failure in international markets.  First of all we should find out about prices in various international markets, this information will allow us to have some real criteria for setting our export prices. However, we will meet the familiar dilemma of global or local prices.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFrom another point of view the price is attached to the selected Incoterms, in the more competitive markets it is habitual to deliver product to client’s premises, thereby offering DDP prices.  In some countries this is impossible, and it will cause us problems.  One of the solutions can be if we have FOB Global prices and then we will be able to adapt them to each market according to the costs of this market.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn the importance of an appropriate pricing strategy when entering new export markets.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by :\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Examining the pricing options available to the exporter.\u003cbr\u003e- Outlining the criteria to be used when establishing a pricing strategy.\u003cbr\u003e- Analysing the goals of a pricing policy.\u003cbr\u003e- Detailing how to arrive at an export price.\u003cbr\u003e- Introducing the criteria defined in pricing under Incoterms 2020.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 National Pricing and Export Pricing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Pricing by Intuition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 The Lowest Price?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Price Concepts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Goals of the Pricing Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 A Flexible Tool\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Price: A Key Factor\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 Price Reduction Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 The Export Price\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Elasticity of Demand\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Effects of Competition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.12 Factors that Determine Price\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. PRICES \u0026amp; INCOTERMS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Examples\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Prices in Foreign Currencies?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Prices in Foreign Currencies?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Prices for Consumer Goods \/ Industrial Equipment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Market Segmentation and Prices\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 European Union \/ E-commerce\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. PRICING STRATEGIES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Pricing Policies for Different International Markets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Government Controls\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Pricing Policy and Inflation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Pricing Policy and Inflation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Pricing Policy and Inflation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 Transfer Pricing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 Worldwide Pricing Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.8 Policy of Delegating Prices\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Pricing Challenges in Global Marketing: A Model for Global Marketing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- Export Pricing Objectives and Factors Influencing them\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Export Prices and Exchange Rates : An Industry Approach\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- An Examination of Factors that Affect Pricing Decisions for Export Markets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-product-policy\"\u003eInternational Product Policy\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-international-marketing\"\u003eIntroduction to International Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; International Pricing Policy\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368650100799,"sku":"ITS-01-EMO-006","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488155484,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488188252,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_9a8c6928-2b0e-4aae-9fcc-590faadbd2ca.png?v=1590011886"},{"product_id":"international-product-policy","title":"International Product Policy","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Product Policy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe first thing that an exporting company should ask itself is whether the product is exportable. A product which is successful in the home market, will not always be as successful in other markets. Remember, although globalisation is a reality, each market is different in its own way.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Product Policy.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eThe first thing that an exporting company should ask itself is whether the product is exportable.  A product which is successful in the home market, will not always be as successful in other markets.  Remember, although globalisation is a reality, each market is different in its own way. \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eTherefore, only through market research will we find out if our product is viable or not.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurthermore, we should look at what types of modifications we should carry out on the products in preparation for different markets.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFinally we should remember the lifelong question: is it a global product or will we have to localise it for each market?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn the importance of adapting your product to local requirements when entering new export markets.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Examining the product adaptation options available to the exporter\u003cbr\u003e- Outlining the concept of brand and positioning in foreign markets\u003cbr\u003e- Analysing the product characteristics that typically need to be modified for different markets.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 A Product is Not Just its Technical Characteristics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Product Classification\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Classification Criteria\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Product Life Cycle\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Product Attributes\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Local Vs Global Products\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Other Classifications\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. BRAND \u0026amp; POSITIONING\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Product Positioning\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Elements to Consider\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Environmental Factors\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Social Conditions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Positioning Strategies\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Stages of Positioning\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Product Policies\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Is the Market Saturated?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 Product Design\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 Product Adaptation Examples\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 Guarantees and Warranties\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- The Product Life Cycle: Its role in Marketing Strategy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- International Product Life Cycle: A Reassessment and Product Policy Implications\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- The Role of Positioning in Strategic Brand Management.  Case of Home Appliance Market.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Building brand identity in competitive markets: a conceptual model\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- International differences in product  a product map analysis\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-pricing-policy\"\u003eInternational Pricing Policy\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-international-marketing\"\u003eIntroduction to International Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; International Product Policy\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368665075775,"sku":"ITS-01-EMO-007","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486517084,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486549852,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_38c2f9e2-e595-479c-a6c5-705475011d4c.png?v=1590011888"},{"product_id":"international-distribution-policy","title":"International Distribution Policy","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Distribution Policy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn general, it would be ideal for an exporter to sell direct to his final client with no need for intermediaries. However, the truth is that this is not always possible, due to costs involved, or market idiosyncracies. In these cases, the company should seek an intermediary.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Distribution Policy.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn general, it would be ideal for an exporter to sell direct to his final client with no need for intermediaries.  However, the truth is that this is not always possible, due to costs involved, or market idiosyncracies.   In these cases, the company should seek an intermediary. \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit, you will learn about the importance of planning an appropriate distribution strategy when entering new export markets.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Examining the distribution options open to the exporter\u003cbr\u003e- Outlining the criteria to be used when chosing a distribution option\u003cbr\u003e- Introducing strategies which can be implemented for consumer and\/or industrial products.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. INTRODUCTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Introduction to Distribution Channels\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 The Goal of Distribution\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 The Importance of Relationships\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Research Other Markets\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Every Market is Different\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.1 Client's Profile\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6.2 Clients\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 The Product\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 Intermediaries\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 The Environment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Consumer Products\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Consumer Products. Direct Sales\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.12 Franchising\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.13 Worldwide Retail Sales\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.14 Industrial Products\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.15 Introduction to Distribution Channels\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.16 Marketing Position\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.17 Information \u0026amp; Control\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.18 Decision Making\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.19 Channel Innovation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. INDIRECT EXPORTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Definition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Possible buyers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Advantages\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Disadvantages\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. CONSULTANCY\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Definition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Functions of a consultant\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Advantages\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Disadvantages\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Conclusions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e4. ASSOCIATED EXPORTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Definition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Piggybacking\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Why it is used\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Conclusions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e5. EXPORT CONSORTIA\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Definition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Structure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Types: Regional \/ Sectorial\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.4 Types: Sales \/ Promotion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.5 Criteria for joining\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e6. TRADING COMPANIES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.1 Definition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.2 How does it work?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- The 7 Rules of International Distribution\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- Comparing export marketing channels: developed versus developing countries\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Distribution on the International Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Model Contracts for Small Firms International Distribution of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-promotion-policy\"\u003eInternational Promotion Policy\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; International Distribution Policy\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368672612415,"sku":"ITS-01-EMO-008","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488221020,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488253788,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_35a7c8f3-0dca-44ed-8ca2-bafb496e714d.png?v=1590011881"},{"product_id":"international-promotion-policy","title":"International Promotion Policy","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Promotion Policy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBy the term promotion, we understand all those activities developed by the marketing department to disseminate the product in the market with the objective of increasing sales, understanding and image. Promotion policy in foreign trade works within the structure of the marketing mix. Promotion policy applies to each of the countries to which the company wishes to export. Promotion should generate a positive...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Promotion Policy.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eBy the term promotion, we understand all those activities developed by the marketing department to disseminate the product in the market with the objective of increasing sales, understanding and image.  Promotion policy in foreign trade works within the structure of the marketing mix.  Promotion policy applies to each of the countries to which the company wishes to export.  Promotion should generate a positive attitude to the product while taking into account every country's own idiosyncracies.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003e- learn about the factors affecting promotion decisions,\u003cbr\u003e- understand the workings of advertising and publicity,\u003cbr\u003e- understand the purpose of brochures and catalogues\u003cbr\u003e- gain the insights needed to create your own international promotion campaigns.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Promotion Policy. Factors\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Promotion Policy. Customer Orientation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. BROCHURES AND CATALOGUES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Promotion Policies. Brochures \u0026amp; Catalogues\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. ADVERTISING AND PUBLICITY\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Global Advertising?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1.1 Global Advertising - Difficulties\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1.2 The Advertising Agency\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Public Relations\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Sales Promotion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Sales Force\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. PROMOTION CAMPAIGN\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Referring to the Product\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Referring to the cost\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Where Promotion Resources Go\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Direct Promotion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Indirect Promotion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5.1 Indirect Promotion – Tools Available\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Imbalances in the Promotion Mix\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.7 Promotion 10% of Sales\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.8 Promotion Mix and Assignment of Human Resources\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.9 Supporting Direct Promotion\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Strategic Influence of Promotional Mix on Organisational Sales Turnover in the face of strong competition.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- International Advertising Strategy.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Marketing Strategy in terms of Promotion and Communication for Energy Drinks in Ghana.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Integrated Marketing and Promotion.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- Sales Promotion Strategy of Selected Companies of FMCC Sector in Gujarat Region.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-distribution-policy\"\u003eInternational Distribution Policy\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; International Promotion Policy\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368716226623,"sku":"ITS-01-EMO-009","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488286556,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488319324,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_c011b3c9-0fd3-44eb-8296-a845a8cc32d6.png?v=1590011890"},{"product_id":"international-market-research","title":"International Market Research","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Market Research.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA text book definition of Marketing Research would be ‘the systematic collection, analyis, and interpretation of information used to develop a marketing strategy or solve a marketing problem'.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Market Research.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eA text book definition of Marketing Research would be ‘the systematic collection, analyis, and interpretation of information used to develop a marketing strategy or solve a marketing problem'.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will understand how marketing research is conducted and its purpose in a company's export activity.  \u003cbr\u003eThis will be done by:\u003cbr\u003e- looking at the market prioritisation process\u003cbr\u003e- examining research methods\u003cbr\u003e- understanding what is meant by quantitative and qualitative research\u003cbr\u003e- reviewing the structure of a marketing research report.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Companies Large and Small\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Selection Criteria\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Six Basic Criteria When Selecting A Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 What to Export?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Trading Companies\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. QUANTITATIVE ANALYSIS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Criteria for studying the Country Risk Factor\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Country Selection. Variables\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 SME Approach\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Organizational Chart\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Country Selection. Import Analysis\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Country Selection. Number of Fairs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. QUALITATIVE METHODS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Legal, Political, Economic, Social Environments\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Political Factors\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Tariffs and Non-Tariff Barriers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Other Companies in Our Country\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Promotional Campaigns\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 Buying Habits\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 Personal Contacts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. MARKET RESEARCH STUDY\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Areas of Study\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Integrating R\u0026amp;D and Marketing in New Product Development\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- International Marketing Research : A Management Briefing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Business Intelligence : The role of the Internet in Marketing Research and Business Decision Making\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Forecasting Methods for Marketing: Review of Empirical Research\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- Sample Market Research Report\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e \u0026gt; International Market Research\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/export-marketing\"\u003eExport Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368724975679,"sku":"ITS-01-EMO-010","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486582620,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486615388,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_956006b3-75e0-4f7b-8fe8-471c4de01edb.png?v=1590011883"},{"product_id":"introduction-to-international-trade","title":"Introduction to International Trade","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Introduction to International Trade.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn recent years the world economy has been undergoing profound changes. Domestic trade has become global trade, where the entire world is a global market. In this unit you will learn about the nature and background of International Trade.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Introduction to International Trade.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn recent years the world economy has been undergoing profound changes.\u003cbr\u003eDomestic trade has become global trade, where the entire world is a global market.\u003cbr\u003eIn this unit you will learn about the nature and background of International Trade.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003cbr\u003e- Learning about liberalisation and the origins of the WTO.\u003cbr\u003e- Learning about globalisation and the positive and negative effects of globalisation.\u003cbr\u003e- Exploring the various World Economic Agreements and their relevance to the different regions throughout the world.\u003cbr\u003e- Reviewing the various World Organisations and their influence on International Trade.\u003cbr\u003e- Exploring the history of International Trade.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 2 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Liberalization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Introduction of GATT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 World Trade Organization (WTO)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Positive and Negative Effects of Globalization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 International Trade Theories\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Countertrade\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. WORLD ECONOMIC AGREEMENTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Regional Trade Agreements\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Trade Agreements in Europe\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Trade Agreements in the Americas\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Trade Agreements in Africa\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Trade Agreements in Asia\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. SOME WORLD ORGANISATIONS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Review of Some World Organizations - OECD\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Review of Some World Organizations - EBRD\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Review of Some World Organizations IADB\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Review of Some World Organizations - ADB\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Review of Some World Organizations - AfDB\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 Review of Some World Organizations – IMF\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 Review of Some World Organizations - WIPO\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.8 Review of Some World Organizations - UN\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.9 Review of Some World Organizations - UNCTAD\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1 – A paper on the Theory of International Trade\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 – Introduction to Globalization and International Trade\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3 – Introduction to Comparative Advantage\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4 – Advantages and Disadvantages of Countertrade\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 – Liberalization of International Trade and Economic Growth : Implications for both Developed and Developing Countries.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-contracts\"\u003eInternational Contracts\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-modes-of-transport\"\u003eInternational Modes of Transport\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-transport-logistics\"\u003eInternational Transport \u0026amp; Logistics\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Introduction to International Trade\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368732610623,"sku":"ITS-02-TCP-001","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488352092,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488384860,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_6b465e40-4d81-4ac9-a203-e35aab6bb31f.png?v=1590011902"},{"product_id":"export-packaging","title":"Export Packaging","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Export Packaging.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOnce an export order has been accepted and sales and delivery conditions established, it will be the exporter's responsibility to ensure that the goods are packaged in a way which will ensure that they will reach the importer in optimum condition. In this unit you will: - Learn the importance of adequate packaging in export transactions. This will be achieved by: - Outlining the types of export packaging...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Export Packaging.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eOnce an export order has been accepted and sales and delivery conditions established, it will be the exporter's responsibility to ensure that the goods are packaged in a way which will ensure that they will reach the importer in optimum condition.  \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eIn this unit you will:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Learn the importance of adequate packaging in export transactions.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eThis will be achieved by:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Outlining the types of export packaging available to the exporter.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Analysing the criteria to be used in the selection of export packaging.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Outlining various packing options including pallets, containers and distribution of pallets in containers.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Examining the different materials that can be used for packaging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Packaging Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Size and Weight\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Purposes of Packaging\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Packaging Obligation of the Exporter\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Criteria for the Selection of Packaging\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Incorporating Incoterms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Electronic Tagging\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 Packaging and Multimodal Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 Larger Units of Cargo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Pallet\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Stabilize the Cargo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.12 Forklifts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. CONTAINERS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Standardized Dimensions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Containers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Distribution of Pallets in a Container\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Stowing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Formula for Stowing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Incoterms and Competition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Export Experience\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Good Condition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 Identifying Abbreviations\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 Abbreviations\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 Groupage\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.12 Basic Movements of a Container\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Hapag-Lloyd Guide to container packing\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- Paul Wurth Group – Sample instructions for Packing, Marking and Shipping.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- US Dept Transport Regulations for Shipping of Hazardous Goods.\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/export-documentation\"\u003eExport Documentation\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Export Packaging\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368741031999,"sku":"ITS-02-TCP-002","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486648156,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486680924,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_3d7e01a7-503d-4e31-be17-f4b6d016130a.png?v=1590011828"},{"product_id":"international-transport-logistics","title":"International Transport \u0026 Logistics","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Transport \u0026amp; Logistics.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTransport is one of the main component factors taken into account when determining the final price of a product. Due to globalisation, transport gains even greater relevance. New production techniques, logistics and distribution nowadays makes no sense if they are not supported by an appropriate communications infrastructure.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Transport \u0026amp; Logistics.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eTransport is one of the main component factors taken into account when determining the final price of a product.  Due to globalisation, transport gains even greater relevance.  New production techniques, logistics and distribution nowadays makes no sense if they are not supported by an appropriate communications infrastructure.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn about Transport and Logistics in the distribution process.\u003cbr\u003eThis will be achieved by:\u003cbr\u003e- Analysing the factors to consider when selecting a mode of transport.\u003cbr\u003e- Learning about the logistics process and the different concepts involved in Logistics.\u003cbr\u003e- Examining the different logistical infrastructures.\u003cbr\u003e- Analysing the factors to be considered when selecting a logistics company.\u003cbr\u003e- Examining the various transport and insurance documents that are required when importing and exporting.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Logistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Supply Chain Management\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Logistics Evolution\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Basic Logistics Concepts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Modes of Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Operators\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Logistical Infrastructures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 JIT Approach (Just in Time)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 QR (Quick Response)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Important Logistics Terms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Supply Methods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.12 Types of Logistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.13 Logistics Costs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.14 Delivery Period\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.15.1 Selecting a Logistics Company\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. SELECTING A MODE OF TRANSPORT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Characteristics of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Accessibility\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 The Importer\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Transport Costs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. TRANSPORT DOCUMENTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Checklist for a Transport Document\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. TRANSPORT INSURANCE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Insurance Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Insurance Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. TRANSPORT SECURITY\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Known Consignor\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Authorized Economic Operator (AEO)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Customs – Trade Partnership Against Terrorism (C-TPAT)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Logistics Best Practice Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- 15 Key Factors That Impact Your Distribution Network Effectiveness\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- European Best Practice Cargo Securing Guidelines\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- 10 Keys to Global Logistics Excellence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- Supply Chain Security Guide from the World Bank\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6- World Customs Organization Compendium AEO\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-modes-of-transport\"\u003eInternational Modes of Transport\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-contracts\"\u003eInternational Contracts\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-international-trade\"\u003eIntroduction to International Trade\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; International Transport \u0026amp; Logistics\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368750731327,"sku":"ITS-02-TCP-003","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260487139676,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260487172444,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_3948658b-0d3f-4d4f-8905-0edfb91a2f94.png?v=1590011892"},{"product_id":"marine-transport","title":"Marine Transport","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Marine Transport.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Marine Transport.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn and understand the functioning of Marine Transport.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Learning about the parties involved in the marine shipment process.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Learning about the various types of transport involved in marine shipment.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Analysing the various forms of documentation required for marine shipment.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Examining the various costs associated with Marine transport.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Shipping Lines\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Charters\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Types of Vessels\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Useful Marine Transport Terms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 International Conventions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Statistics\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Disadvantages of Marine Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. DOCUMENTATION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Classifications of Bill of Lading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Letter of Credit Checklist for a B\/L\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Parties Involved\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 E-Bill of Lading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. COSTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. FREIGHT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Freight Surcharges\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Discounts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5. INSURANCE\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Video Lecture on Marine Insurance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Pictures of a Ship's Interior\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6. INLAND WATERWAYS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.1 Inland Waterway Transport - USA\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6.2 Inland Waterway Transport - Asia\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- UNCTAD Review of Maritime Transport 2014\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- Impacts of Globalization on Maritime Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Maritime Transport Security Post 911\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Maritime Transport Drivers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- Marine Insurance Basic Overview\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-modes-of-transport\"\u003eInternational Modes of Transport\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-transport-logistics\"\u003eInternational Transport \u0026amp; Logistics\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Marine Transport\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368769376319,"sku":"ITS-02-TCP-004","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260483993948,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484026716,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_c528b88d-c803-4bb5-80e5-702cee6d8fb1.png?v=1590011928"},{"product_id":"international-modes-of-transport","title":"International Modes of Transport","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Modes of Transport.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA key operational task once an export order is received is to arrange the most appropriate transport option to the transaction at hand. Marine transport is covered in its own learning unit.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Modes of Transport.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eA key operational task once an export order is received is to arrange the most appropriate transport option to the transaction at hand.  Marine transport is covered in its own learning unit.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you learn about other modes of transport available to the exporter.  \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be done by:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Analyzing the non marine modes of transport and their characteristics.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Learning about Multimodal transport and its own operational issues.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Exploring mode specific issues relating to transport insurance for each mode covered\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Learning about the transport documents required for each mode of transport covered.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. AIR TRANSPORT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Advantages of Air Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Types of Aircraft\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Air Transport Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Air Freight Rates\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Air Freight\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Cargo Loading Equipment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Tracking\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 Air Freight Documents\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 International Legal Framework\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Air Freight Insurance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Aircraft Loading Pictures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2 - ROAD TRANSPORT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Flexibility\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Conventions Governing Road Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 CMR Convention\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 TIR Convention\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Useful Terms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Road Transport in EU\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Road Freight Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Road Freight Rates\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 Road Transport Insurance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 Vehicle Types\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 Road Freight Documentation (CMR)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. RAIL TRANSPORT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Rail Freight Market\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Rail Freight Charges\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Documentation and Governing Conventions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Rail Freight Documentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Rail Insurance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. MULTIMODAL TRANSPORT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Goods and Packaging\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Infrastructures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Infrastructures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Multimodal Transport Insurance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Multimodal Transport Documentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Air Freight Industry White Paper\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- Air Freight Container Dimensions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- CMR Convention\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- Glossary of Rail Transport Terms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- More info on Multimodal Transport\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6- Carriage of Goods by Air Legal Framework Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e7- The Montreal Convention 1999\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e8- The Warsaw Convention 1929-1955-1975\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/international-transport-logistics\"\u003eInternational Transport \u0026amp; Logistics\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-contracts\"\u003eInternational Contracts\u003c\/a\u003e  |  \u003ca href=\"\/products\/introduction-to-international-trade\"\u003eIntroduction to International Trade\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; International Modes of Transport\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368779501631,"sku":"ITS-02-TCP-005","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484485468,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484518236,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_2030c623-7c19-4f26-8ce0-5ca4cf57276d.png?v=1590011885"},{"product_id":"export-documentation","title":"Export Documentation","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Export Documentation.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this unit we will study the documents necessary for international trade transactions.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Export Documentation.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit we will study the documents necessary for international trade transactions.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eWe will examine in detail the following core documents: invoice, packing list, certificate of origin,\u003cbr\u003etransport and insurance documents.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThe objectives of this unit are:\u003cbr\u003e1) to learn about international trade documents;\u003cbr\u003e2) to know how to properly fill them in;\u003cbr\u003e3) to examine checklists for the documents.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eDocuments play an essential role in documentary methods of payment such as letters of credit.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. INTRODUCTION\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Classifications\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Formalities and Requirements\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Where to obtain information\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 What Functions Documents Perform\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. DOCUMENTS OF ORIGIN\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Certificate of Origin\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 A- GSP Form\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 EUR 1\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. COMMERCIAL DOCUMENTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Proforma Invoice\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Commercial Invoice\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Checklist for Invoice\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Consular\/Certified Invoice\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Packing List\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 Checklist for Packing List\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 Packing List Example\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4. ADMINISTRATIVE DOCUMENTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1  Documents obtained in the country of dispatch\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1.1 SAD\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1.2 Health Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1.3 Phytosanitary Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1.4 Export Licence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Documents obtained the country of destination\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2.1 Import Licence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2.2 Warehouse Guaranty\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2.3 Health Certificate, etc.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2.4 Customs Declaration\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2.5 Special Documents\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 ATR1 Certificate– Customs Status Document\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5 - OTHER DOCUMENTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Certificates\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.1 Certificate of Inspection\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.2 Black List Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.3 Weight Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.4 Certificate of Analysis\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.5 Export Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.6 Export Health Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.7 Veterinary Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1.8 CITES Certificate\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Warehouse Guaranty\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 ATA Carnet\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.4 Accompanying Document\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.5 Advice of Dispatch\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Overview of Export Documentation by Michele Kalloo\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- UNCTAD Report on the use of Transport Documents in International Trade\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- UN\/CEFACT Standard for layout of international trade documentation\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/export-packaging\"\u003eExport Packaging\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Export Documentation\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368805847103,"sku":"ITS-02-TCP-006","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486746460,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486779228,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_671029d5-58dc-4cef-9c2d-5bc3c047d56e.png?v=1590011827"},{"product_id":"customs-procedures","title":"Customs Procedures","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Customs Procedures.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this learning unit we will study what the customs are and their functions. We will also analyse various customs procedures and how to pay customs duties. The role of the customs agent, classification of goods and many other customs-related issues will be discussed.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Customs Procedures.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eIn this learning unit we will study what the customs are and their functions.   We will also analyse various customs procedures and how to pay customs duties.  The role of the customs agent, classification of goods and many other customs-related issues will be discussed.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003e-  Learn about the various Customs procedures in International Trade.\u003cbr\u003eThis will be achieved by:\u003cbr\u003e- Outlining what customs are, the customs procedure and the functions of customs.\u003cbr\u003e- Learning about customs valuation and the classification of goods with particular attention to the harmonized system.\u003cbr\u003e- Learning the role and functions of the customs agent.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. INTRODUCTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 What are the Customs?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 What are the Functions of the Customs?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Economic Customs Procedures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Customs Pre-Alert\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Customs Procedure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Customs Treatment or Use of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Summary Declaration\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 Temporary Storage\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 Customs Treatment or Use of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Customs Procedures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Customs Unions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.12 Generalized System of Preferences\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.13 Trade Embargos\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. ORIGIN OF GOODS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Customs Status of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. CUSTOMS VALUATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e4. CLASSIFICATION OF GOODS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Customs Valuation of Imported Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Valuation Methods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Foreign Currency Exchange\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Technical Barriers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Harmonized System\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Combined Nomenclature of the EU\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.7 TARIC of the EU\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.8 TARIC\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.9 Binding Tariff Information (BTI) and Rulings (BTR)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.10 Trade Policy\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e5. CUSTOMS AGENT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.1 Customs Agent\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.2 Export Clearance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.3 Payment of Expenses (Import or Export)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.4 Other Charges\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5.5 Single Administrative Document (SAD)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- EU Community Customs Code\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- WCO-UPU Postal Customs Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- Customs Manual India\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- NAFTA Customs Guide\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- Importing into the USA\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Customs Procedures\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368822558783,"sku":"ITS-02-TCP-007","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260487205212,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260487237980,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_f7f2285c-92c0-41cb-82c8-cf5146d3a373.png?v=1590011772"},{"product_id":"importing-into-the-eu","title":"Importing into the EU","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Importing into the EU.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe European Union is one of the largest markets in the world. Given its importance and to reflect in a more practical manner the implementation of customs procedures, we will look at the process of importing goods into the EU.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Importing into the EU.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eThe European Union is one of the largest markets in the world.   Given its importance and to reflect in a more practical manner the implementation of customs procedures, we will look at the process of importing goods into the EU.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will:\u003cbr\u003e- Analyse the process of importing goods into the European Union.\u003cbr\u003e-  Learn about free circulation - the most common customs procedure.\u003cbr\u003e-  Examine how to dispatch goods for free circulation and for consumption.\u003cbr\u003e-  Learn about VAT on imported goods.\u003cbr\u003e-  Study the main customs procedures.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e1. IMPORTING INTO THE EU\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Collection of Duties and VAT\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Dispatch for Consumption\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Declaration\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Prior Verification by the Importer\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 Import Declaration (SAD)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.7 Entry in the Accounts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.8 Release of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.9 Amendment and Annulment of the SAD\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.10 Examination of the Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.11 Payment of Customs Duties\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.12 Control by the Customs Authorities\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.13 Release of the Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.14 The Importer and the Customs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.15 Automated Entry Processing (AEP).\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.16 Local Clearance Procedure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.17 Paperless Declaration\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.18 Rejected Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.19 Electronic Systems\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.20 Simplified Procedures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.21 Payment of Import Duties\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.22 Repayment of Customs Duty\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.23 Partial Dispatch\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.24 Import Procedures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.25 Exportation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2. VAT PAYABLE ON IMPORTS\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Suspension of VAT Payment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 VAT-Free Authorization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Basis for VAT Calculations\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Costs Not Included\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 VAT Exempt Costs\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Right to Deduct VAT - General Rule\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3. CUSTOMS PROCEDURES\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Processing under Customs Control (PCC)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Authorization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 Conditions for Applying\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 Outward Processing (OP)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 Arrangements Available for Processing of Textiles\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 Applications for Authorization\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 Inward Processing (IP)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.8 Temporary Importation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.8.1 Goods Allowed for Temporary Importation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- EU Guide to Import Procedures\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- General guidance on EU import and transit rules for live animals and animal products from third countries\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- EU Rules of Origin for GSP\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- US Export Control Regulations Explained to the European Exporter: A Handbook\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Importing into the EU\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368836714559,"sku":"ITS-02-TCP-008","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488417628,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488450396,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_2dd33063-19bd-4d09-ba80-d0e145808b58.png?v=1590011862"},{"product_id":"international-contracts","title":"International Contracts","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in International Contracts.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA contract is a single document, in which the rights and obligations of the exporter and the importer are stipulated.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in International Contracts.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eA contract is a single document, in which the rights and obligations of the exporter and the importer are stipulated.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this unit you will learn about International Contracts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eThis will be achieved by:  \u003cbr\u003e \u003cbr\u003e- Examining standard and other types of International Contracts.\u003cbr\u003e- Analysing the various clauses which exist in International contracts.\u003cbr\u003e- Learning about the process of Arbitration in relation to International  Contracts.\u003cbr\u003e- Studying various examples of International Contracts.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. INTRODUCTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Legal Advice\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Standard Model\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Title to Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 The Vienna Convention\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4.1 Contract Layout. Acceptance, delivery and inspection\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4.2 Rights and Obligations of the Importer\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4.3 Non-Compliance\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4.4 Force Majeure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4.5 Protection of the Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4.6 Lecture on CISG\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. CLAUSES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Preamble\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Definitions\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Duties and Obligations\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Communication and Documentation\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Prices\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 Terms of Payment\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.7 Penalties\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.8 Force Majeure\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.9 Official Authorisations and Permits\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.10 Dispute Resolution\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.11 Language\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.12 Other Conditions    \u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. ARBITRATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 Functions and Example\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 Official Clauses\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e4. EXAMPLES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Model Sales Contract (with Explanations)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 UNCITRAL Model Law on Electronic Commerce (PDF)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 International Court of Arbitration (web)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Distributorship Agreement\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Bill of Sale and Assignment and Assumption Agreement\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Agreement for Mutual Indemnity among Guarantors\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.7 Separation Agreement and General Release\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.8 Memorandum of Royalty Agreement\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.9 Agreement on Transfer of Rights\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.10 Agency Agreement\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.11 Confidentiality Agreement\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1- Vienna Convention – Contract for the International Sale of Goods (CISG)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2- CISG Case Law\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3- INTRACEN Model Contracts\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4- INTRACEN Model contract for International Sale of Goods\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e5- UNCITRAL Arbitration Rules\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e6- UNCTAD GUIDE TO International Commercial Arbitration\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eForum Assignment\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/introduction-to-international-trade\"\u003eIntroduction to International Trade\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-modes-of-transport\"\u003eInternational Modes of Transport\u003c\/a\u003e  |  \u003ca href=\"\/products\/international-transport-logistics\"\u003eInternational Transport \u0026amp; Logistics\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; International Contracts\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368890159167,"sku":"ITS-02-TCP-009","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484059484,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484092252,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_f0dd0432-d8b0-48cc-bd2f-de325ae694f9.png?v=1590011879"},{"product_id":"incoterms-2020-in-practice","title":"Practical Training on the Incoterms® 2020 Rules","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Practical Training on the Incoterms® 2020 Rules.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe aim of this course is to outline the key changes from Incoterms® 2010 Rules to the new Incoterms® 2020 Rules from a practical and engaging perspective.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Practical Training on the Incoterms® 2020 Rules.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for exporters, importers, logistics and supply-chain professionals, SME owners and international trade practitioners.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"ng-scope\"\u003eThe aim of this course is to outline the key changes from Incoterms® 2010 Rules to the new Incoterms® 2020 Rules from a practical and engaging perspective.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003eIn this learning unit you will:\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Review the obligations of the buyer and seller in the international contract of sale.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e- Be guided through the key changes from Incoterms® 2010 Rules to 2020.\u003cbr\u003e- Understand and apply the Incoterms® 2020 Rules in international trade transactions.\u003cbr\u003e- Gain insights into proper implementation of the Incoterms® 2020 Rules.\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5\u003c\/span\u003e\u003cspan\u003e CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e \u003c\/p\u003e\n\u003ch5 class=\"ng-scope\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e1. BACKGROUND TO THE INCOTERMS® RULES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.1 Domestic and International\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.2 Background to the Incoterms® Rules\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.3 Objectives of the Incoterms® Rules\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.4 Four Groups of the Incoterms® Rules\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.5 Incorporating the Incoterms® Rules\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e1.6 What do they define?\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e2. Incoterms® 2020 Rules - main changes\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.1 Transport Modes\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.2 Extent of Obligations\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.3 Extent of Obligations - Carriers\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.4 Due Diligence\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.5 Transfer of Risk - F Terms\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e2.6 A Common Language\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e3. Incoterms Step-by-step\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.1 EX WORKS (EXW)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.2 FREE CARRIER (FCA)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.3 FREE ALONGSIDE SHIP (FAS)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.4 FREE ON BOARD (FOB)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.5 COST AND FREIGHT (CFR)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.6 COST INSURANCE AND FREIGHT (CIF)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.7 CARRIAGE PAID TO (CPT)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.8 CARRIAGE AND INSURANCE PAID (CIP)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.9 DELIVERED AT PLACE (DAP)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.10 DELIVERED AT PLACE UNLOADED (DPU)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e3.11 DELIVERED DUTY PAID (DDP)\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e\u003cstrong\u003e4. How to use the Incoterms® Rules\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.1 Market Custom \u0026amp; Practices\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.2 Incoterms® and Competition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.3 Export Experience\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.4 Incoterms® Rules and Title\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.5 Revenue Recognition\u003c\/p\u003e\n\u003cp class=\"ng-scope\"\u003e4.6 Common Problems\u003c\/p\u003e\n\u003chr\u003e\u003cp\u003e\u003cstrong\u003eTrademark and independence notice:\u003c\/strong\u003e Incoterms® is a trademark of the International Chamber of Commerce (ICC). The Incoterms® Rules are protected by ICC copyright. This course is independently developed and published by the electronic Business School of Ireland (eBSI) and is not published, approved, endorsed, sponsored or certified by ICC. Learners should consult the official ICC publication of the Incoterms® 2020 Rules for the authoritative text.\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRelated training bundle:\u003c\/strong\u003e \u003ca href=\"\/products\/the-incoterms-2020-collection\"\u003eeBSI Training Collection on the Incoterms® 2020 Rules\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e \u0026gt; Practical Training on the Incoterms® 2020 Rules\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/international-trade-practice\"\u003eInternational Trade Practice\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368909393983,"sku":"ITS-02-TCP-010","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260487270748,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260487303516,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Incoterms_2020_Gen_Cover.png?v=1790198121"},{"product_id":"documentary-collections","title":"Export and Import Collections","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Export and Import Collections.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis course is ideal for exporters wishing to gain a greater understanding of the Documentary Collection Process. This short course is based on content from our highly successful Finance of International Trade online certification programme. In this unit you will: Learn that Documentary Collections are a service provided by the bank whereby the bank facilitates the settlement of payment between international...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Export and Import Collections.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eThis course is ideal for exporters wishing to gain a greater understanding of the Documentary Collection Process.  This short course is based on content from our highly successful Finance of International Trade online certification programme.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this unit you will:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eLearn that Documentary Collections are a service provided by the bank whereby the bank facilitates the settlement of payment between international buyers and sellers by collection of financial and commercial documents.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eYou will discover that Collections offer a greater degree of security\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eto the exporter than open account transactions.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eYou will understand the operation of:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e1. Export Collections\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e2. Import Collections\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003col\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eINTRODUCTION\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.1 Definition of Collections\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.2 Collections Background\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.3 Collection Instructions\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.4 Collection Instructions\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.5 The Collection Order\u003c\/p\u003e\n\u003col start=\"2\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eDOCUMENTARY COLLECTION\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.1 Documentary Collection\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.2 Documentary Collection Cycle\u003c\/p\u003e\n\u003col start=\"3\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eCLEAN COLLECTION\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003e3.1 Clean Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003col start=\"4\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003eBILL OF EXCHANGE\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003e4.1 Term Bills\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.2 Guaranteed or Avalized Bills of Exchange\u003c\/p\u003e\n\u003col start=\"5\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003eMANAGING COLLECTIONS\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.1 Documentary Collections - Workflow Summary\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.2 Overview of the Uniform Rules for Collections\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1 – UN Convention on International Bills of Exchange and Promissory Notes\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2 – \u003cspan\u003e \u003c\/span\u003eExplanatory Notes on the UN Convention.\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3 – Has the ‘UN Convention on International Bills of Exchange and Promissory Notes’ Achieved Its Objective?\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4 – Background and Salient Notes on the UN Convention on International Bills of Exchange and Promissory Notes\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eForum Assignment\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e \u0026gt; Export and Import Collections\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368927809599,"sku":"ITS-03-FIT-002","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486811996,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486844764,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_2f452f5d-7cc6-4df2-a359-0f0ce23175ff.png?v=1592763291"},{"product_id":"documentary-credits-fundamentals","title":"Letters of Credit Essentials","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Letters of Credit Essentials.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA practical course specially designed to provide participants with the KNOWLEDGE and SKILLS to: - Examine and understand the terms and conditions in a Letter of Credit (LC) - Avoid and resolve discrepancies when handling documents called for in a LC - Handle special LC - Understand specialised areas of LC - Understand the uses, mechanics and risks of LC\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Letters of Credit Essentials.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eA practical course specially designed to provide participants with the KNOWLEDGE and SKILLS to: - Examine and understand the terms and conditions in a Letter of Credit (LC) - Avoid and resolve discrepancies when handling documents called for in a LC - Handle special LC - Understand specialised areas of LC - Understand the uses, mechanics and risks of LC  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Outline\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003e1 - THE DOCUMENTARY CREDIT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.1 Why Letters of Credit are Used\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.2 Guarantees for the Importer and the Exporter\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.3 Documentary Credit Rules\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.4 Example of SWIFT\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.5 The Parties to a Documentary Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.6 Documentary Credit Cycle\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.7 Comment on Documentary Credits\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.8 Graphical Summary\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.9 Documentary Credit and the Importer\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.10 Documentary Credit and the Exporter\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.11 Suggestions for the Exporter\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.12 Opinion\u003c\/p\u003e\n\u003col start=\"2\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eOPENING A LETTER OF CREDIT\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.1 Opening a Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.2 Letter of Credit and Contract of Sale\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.3 Banks and the Goods\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.4 Non-Compliance with the Terms of the Contract\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.5 Bank Charges\u003c\/p\u003e\n\u003col start=\"3\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eCONTENTS OF DOCUMENTARY CREDIT\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.1 Unconfirmed Irrevocable Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.2 Tolerance\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.3 Partial Shipments\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.4 Transhipment\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.5 Type of Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.6 Form of Advice of a Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.7 Date and Place of Expiry\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.8 Date of Issue of the Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.9 Description of the Goods\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.10 Advice and Confirmation of the Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.11 Amendments\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.12 Details on Transport\u003c\/p\u003e\n\u003col start=\"4\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eIMPORT LETTERS OF CREDIT\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.1 Items to check with the importer\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.2 Completing Documentary Credit (DC) Application Form\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.3 Internal Records\u003c\/p\u003e\n\u003col start=\"5\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eTRANSMISSION OF DOCUMENTARY CREDIT\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.1 Charges for Documentary Credits\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1 – Sample LC Application form\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2 – Dissertation on Using UCP600\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3 – Sample SWIFT Template for LC\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4 – Summary Guide to the UCP600 Rules\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5 – The Power of Argument\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6 – The Role of Documentary Credits in the International Sales Contract\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eForum Assignment\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNext course:\u003c\/strong\u003e \u003ca href=\"\/products\/management-of-documentary-credits\"\u003eLetters of Credit Advanced\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e \u0026gt; Letters of Credit Essentials\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14368951304255,"sku":"ITS-03-FIT-003","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484125020,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484157788,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/screen1_f74915ff-4ccb-482c-96ff-d96aaa4cbbec.png?v=1592763922"},{"product_id":"management-of-documentary-credits","title":"Letters of Credit Advanced","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Letters of Credit Advanced.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this learning unit we will look at key elements of the Documentary Credit process from availability of the LC, documents that can be called for in the LC as well as checklists for ensuring proper presentation of documents according to the terms and conditions of the letter of credit. We will also examine the various types of Letter of Credit available and their features.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Letters of Credit Advanced.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eIn this learning unit we will look at key elements of the Documentary Credit process from availability of the LC, documents that can be called for in the LC as well as checklists for ensuring proper presentation of documents according to the terms and conditions of the letter of credit.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWe will also examine the various types of Letter of Credit available and their features. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003col\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eAVAILABILITY OF LETTER OF CREDIT\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.1 Letter of Credit available by Acceptance\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.2 Letter of Credit available by Negotiation\u003c\/p\u003e\n\u003col start=\"2\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eDOCUMENTS IN A LETTER OF CREDIT\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.1 Documents for Presentation\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.2 Comment on UCP\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.3 Which Documents to Request?\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.4 Copies or Originals?\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.5 Other Documents and their Contents\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.6 Discrepancies\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.7 Action if Documents have Discrepancies\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.7.1 Summary of Action if Documents are Discrepant\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.8 \"Clean\" Transport Document\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.9 On Board Bill of Lading\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.10 Sea Waybill\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.11 Insurance Documents\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.11.1 Date of Issue of Insurance Documents\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.12 CMR Convention\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.13 Air Waybill\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.14 Example\u003c\/p\u003e\n\u003col start=\"3\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eCHECKLISTS FOR DOCUMENTS IN AN L\/C\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eTYPES OF LETTER OF CREDIT (I)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.1 Revocable Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.2 Transferable Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.3 Back-to-Back Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.4 Standby Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.5 Revolving Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.6 Red and Green Clause Letters of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.7 Latest Developments in Letters of Credit\u003c\/p\u003e\n\u003col start=\"5\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eTYPES OF LETTER OF CREDIT (II)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.1 Irrevocable Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.2 Confirmed Irrevocable Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.3 Unconfirmed Irrevocable Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.4 Summary - Types of Documentary Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1 – Impact of the Doctrine of Strict Compliance on a Letter of Credit Transaction\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2 – A Critical Commentary on the UCP 600 Rules\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3 – Standby Letters of Credit and the Independence Principle\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4 – Effective Notice of Refusal in Letter of Credit Transactions\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5 – Negotiation in LC Practice and Law\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6 - Standby Letter of Credit Rules and Practices Misunderstood or Little Understood by Applicants and Beneficiaries\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/documentary-credits-fundamentals\"\u003eLetters of Credit Essentials\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e \u0026gt; Letters of Credit Advanced\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369279148095,"sku":"ITS-03-FIT-004","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484190556,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484223324,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_c58c1187-8b21-46b7-8503-9020da5ba4e8.png?v=1592763883"},{"product_id":"bonds-guarantees","title":"Bonds \u0026 Guarantees","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Bonds \u0026amp; Guarantees.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHere you are going to study different types of bonds and guarantees, their purpose, the parties involved and how they operate. We will also discuss how bonds or guarantees are managed by banks. In this five hour Learning Unit you are going to: - Learn what types of bonds and guarantees there are and how they operate; - Analyse advantages and disadvantages of different types of bonds\/guarantees for exporters; -...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Bonds \u0026amp; Guarantees.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eHere you are going to study different types of bonds and guarantees, their purpose, the parties involved and how they operate. We will also discuss how bonds or guarantees are managed by banks.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this five hour Learning Unit you are going to:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Learn what types of bonds and guarantees there are and how they operate;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Analyse advantages and disadvantages of different types of bonds\/guarantees for exporters;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Discuss the parties involved and their responsibilities;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Examine how bonds\/guarantees are managed by banks.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan class=\"ng-scope\"\u003eCourse Outline\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003col\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cstrong\u003eINTRODUCTION\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.1 Issuers of Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.2 Categories of Bonds or Guarantees\u003c\/p\u003e\n\u003col start=\"2\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eTender Bond\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.1 Exporters and Tender Bonds\u003c\/p\u003e\n\u003col start=\"3\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003ePERFORMANCE BOND\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.1 Purpose of Performance Bond or Guarantee\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.2 Exporters and Performance Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.3 Performance Guarantees and Documentary Credits\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.4 Amount of the Performance Guarantee\u003c\/p\u003e\n\u003col start=\"4\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eADVANCE\/ PROGRESS PAYMENT BOND\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.1 Purpose of Advance\/Progress Payment Bond or Guarantee\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.2 Advance Payment Guarantees and Documentary Credits\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.3 Amount of the Advance\/Progress Payment Guarantee\u003c\/p\u003e\n\u003col start=\"5\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eRETENTION BOND\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.1 Other Types of Guarantees\u003c\/p\u003e\n\u003col start=\"6\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eON DEMAND BOND\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.1 Rules Governing Demand Guarantees – Key Points\u003c\/p\u003e\n\u003col start=\"7\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eCONDITIONAL BOND\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e7.1 Advantages of Conditional Bonds or Guarantees\u003c\/p\u003e\n\u003col start=\"8\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e \u003cstrong\u003eMANAGING BONDS AND GUARANTEES\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.1 Bank Obligations to the Beneficiary\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.2 Payment Guarantee\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.3 Importance of Correct Wording in Bonds or Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.4 Bonds or Guarantees Customer Liability Records\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.5 Procedure for Obtaining Release from Liability\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.6 ICC Rules for the Issuance of Bonds and Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.7 Bank Charges and Fees in Respect of Bonds and Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.8 Standby Letter of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e8.9 Managing Bonds and Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1 – UN Convention on Independent Guarantees and Stand-By Letters of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2 – The Role and Importance of Bank Demand Guarantees in International Trade\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3 – Fraud and the UN Convention on Independent Guarantees and Stand-By Letters of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4 – Understanding the URDG\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5 – Selective Legal Aspects of Bank Demand Guarantees\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6 – No Guarantees No Trade: How Banks Affect Export Patterns\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003c\/strong\u003eOur Trade Finance courses were awarded Best Online Trade Finance Accredited Courses Globally by Capital Finance International Magazine in 2019!  Our trade finance online training offerings are endorsed by the International Finance Corporation for professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e \u0026gt; Bonds \u0026amp; Guarantees\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369287569471,"sku":"ITS-03-FIT-005","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486877532,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486910300,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_3d2e168f-5f54-4f73-8b8c-6cce72615b30.png?v=1590011719"},{"product_id":"short-and-medium-term-finance","title":"Short and Medium Term Finance","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Short and Medium Term Finance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this course you will explore Short and Medium Term Export Finance products which are of great practical benefit to the exporters cash flow management. We will Explore: - Invoice Discounting - Factoring - Bill Discounting and finally work through the procedure for a Forfaiting Transaction. This will be achieved by: - Becoming familiar with fundamentals of Short and Medium Term Finance - Understanding the key...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Short and Medium Term Finance.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eIn this course you will explore Short and Medium Term Export Finance products which are of great practical benefit to the exporters cash flow management.  \u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eWe will Explore:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Invoice Discounting\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Factoring\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Bill Discounting and finally work through the procedure for a Forfaiting Transaction.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eThis will be achieved by:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Becoming familiar with fundamentals of Short and Medium Term Finance\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Understanding the key concepts relating to working capital and management of receivables.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Exploring the invoice discounting process\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Contrasting Invoice Discounting to Factoring\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Learning what benefits factoring offers to a growing business;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e-  Studying fundamentals of Forfaiting;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Discussing differences and similarities between Factoring and Forfaiting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan class=\"ng-scope\"\u003eCourse Outline\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003col\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e INTRODUCTION\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.1 Overtrading and Liquidity\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.2 Short Term Finance\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.3 Working Capital Management\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1.4 Cash Conversion Cycle (CCC)\u003c\/p\u003e\n\u003col start=\"2\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e MANAGEMENT OF RECEIVABLES\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2.1 Trade Receivables Policy\u003c\/p\u003e\n\u003col start=\"3\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e INVOICE DISCOUNTING\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3.1 Invoice Discounting – how it works\u003c\/p\u003e\n\u003col start=\"4\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e FACTORING\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.1 Benefits of Factoring\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.2 Obstacles to Growth of Factoring\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.3 Import and Export Factor\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.4 Comparison between Factoring and Invoice Discounting\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.5 Comparison between Factoring and Forfaiting\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4.6 Comparison between Forfaiting and Factoring\u003c\/p\u003e\n\u003col start=\"5\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e BILL DISCOUNTING\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5.1 Bill of Exchange Discounting – how it works\u003c\/p\u003e\n\u003col start=\"6\"\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e FORFAITING\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.1 Definition of Forfaiting\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.2 Endorsements\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.3 Aval as a Form of Guarantee\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.4 Application of Forfaiting\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.5 Primary and Secondary Forfaiting Markets\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.6 Forfaiting and Benefits for Exporter\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.7 Advantages of Forfaiting\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.8 Cost of Credit\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.9 The Rate of Discount\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e6.10 Forfaiting Example\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eFurther Reading\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e1 – Guide to Invoice Finance\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e2 – SME Exporters Guide to Forfaiting\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e3 – Invoice Discounting – Factoring in the Change\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e4 – Getting through the Cash Flow Pinch\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e5 – Financing SMEs with Forfaiting in the New Entrepreneurial Environment\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eForum Assignment\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cimg style=\"float: left;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" alt=\"\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e \u0026gt; Short and Medium Term Finance\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369310507071,"sku":"ITS-03-FIT-006","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488483164,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488515932,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_b77d4763-85bf-4286-9f68-7cd889f1e22a.png?v=1614724608"},{"product_id":"methods-of-payment-in-international-trade","title":"Introduction to International Trade Payments","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Introduction to International Trade Payments.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn this learning unit you will: Learn about the various methods of payment and the differences between them as used in international trade. This will be achieved by: - Outlining a definition of an international sale - Explaining what a method of payment in international trade is. - Examining how to receive and effect payment for international contracts of sale. - Analyzing the various methods of payment in...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Introduction to International Trade Payments.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eIn this learning unit you will:\u003cbr\u003e\u003cbr\u003eLearn about the various methods of payment and the differences between them as used in international trade.\u003cbr\u003e\u003cbr\u003eThis will be achieved by:\u003cbr\u003e\u003cbr\u003e- Outlining a definition of an international sale\u003cbr\u003e- Explaining what a method of payment in international trade is.\u003cbr\u003e- Examining how to receive and effect payment for international contracts of sale.\u003cbr\u003e- Analyzing the various methods of payment in international trade.\u003cbr\u003e- Learning about Collections and the difference between a Clean and Documentary Collection.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eCompleting this course will confer 2 CPD Credits towards internationally recognised \u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1. INTRODUCTION\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e 1.1 Classification of Methods of Payment\u003cbr\u003e\u003cbr\u003e 1.2 Criteria for the Choice of a Method of Payment\u003cbr\u003e\u003cbr\u003e 1.3 Factors Affecting the Importer's and the Exporter's Choice\u003cbr\u003e\u003cbr\u003e 1.4 Trust and Good Faith\u003cbr\u003e\u003cbr\u003e 1.5 Bank Services\u003cbr\u003e\u003cbr\u003e 1.6 Receiving Payment for Bad Debts - Collection Agencies\u003cbr\u003e\u003cbr\u003e 1.7 Analysis of Methods of Payment\u003cbr\u003e\u003cbr\u003e 1.8 Other Methods of Payment for Export\u003cbr\u003e\u003cbr\u003e 1.9 Payback\u003cbr\u003e\u003cbr\u003e 1.10 Non-Monetary Methods of Payment\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e2. PAYMENT BY CHEQUE\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e 3. BANK DRAFT\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e4. BANK TRANSFER\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e 4.1 Documentary Payment Order\u003cbr\u003e\u003cbr\u003e 4.2 Documentary Payment Order\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e5. CLEAN COLLECTION\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e 6. DOCUMENTARY COLLECTION\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e6.1 Documentary Collection\u003cbr\u003e\u003cbr\u003e6.2 Documentary Collection\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e7. COUNTRIES AND PAYMENT TERMS\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e7.1 Countries and Payment Terms\u003cbr\u003e\u003cbr\u003e7.2 Countries and Payment Terms\u003cbr\u003e\u003cbr\u003e7.3 Countries and Payment Terms\u003cbr\u003e\u003cbr\u003e7.4 Countries and Payment Terms\u003cbr\u003e\u003cbr\u003e7.5 Countries and Payment Terms\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e8. BONUS China Systems BPO demo\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e8.1 BPO Opening Screen\u003cbr\u003e\u003cbr\u003e8.2 BPO Background\u003cbr\u003e\u003cbr\u003e8.3 BPO Background 2\u003cbr\u003e\u003cbr\u003e8.4 BPO Background 3\u003cbr\u003e\u003cbr\u003e8.5 What is BPO\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e9. BPO Process\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e9.1 BPO Process 1\u003cbr\u003e\u003cbr\u003e9.2 BPO Process 2\u003cbr\u003e\u003cbr\u003e9.3 BPO Process 3\u003cbr\u003e\u003cbr\u003e9.4 BPO Process 4\u003cbr\u003e\u003cbr\u003e9.5 BPO Process 5\u003cbr\u003e\u003cbr\u003e9.6 BPO Process 6\u003cbr\u003e\u003cbr\u003e9.7 BPO Process 7\u003cbr\u003e\u003cbr\u003e9.8 BPO Process schematic\u003cbr\u003e\u003cbr\u003e9.9 BPO Final\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1 – Basic Summary of Methods of Payment\u003cbr\u003e\u003cbr\u003e2 – Improving the Availability of Trade Finance during Financial Crises\u003cbr\u003e\u003cbr\u003e3 – A Study of International Trade Finance Practices\u003cbr\u003e\u003cbr\u003e4 – How Banks Affect Export Patterns\u003cbr\u003e\u003cbr\u003e5 – International trade: Cost and efficiency of selected payment instruments\u003cbr\u003e\u003cbr\u003e6 – UNCITRAL Model Law on International Credit Transfers\u003cbr\u003e\u003cbr\u003e7 – Payment Methods in International Trade\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003eOur Trade Finance courses were awarded \u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e by Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e for professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e \u0026gt; Introduction to International Trade Payments\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-operations\"\u003eTrade Finance Operations\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369321386047,"sku":"ITS-03-FIT-001","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260486943068,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260486975836,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_6ea4ec15-5ace-4546-a871-50131b7c2e5a.png?v=1592748218"},{"product_id":"factoring-fundamentals","title":"Factoring Fundamentals","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Factoring Fundamentals.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFactoring is the fastest growing form of trade finance in the World at the moment. Factoring is the purchase by the factor of debts evidence by invoices where the factor pays out an agreed advance taking an assignment of the debts. Factoring is flexible and provides fast access to cash for the seller with a growing sales ledger. The role of the Factoring in Trade Finance is increasing dramatically. It is...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Factoring Fundamentals.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eFactoring is the fastest growing form of trade finance in the World at the moment. Factoring is the purchase by the factor of debts evidence by invoices where the factor pays out an agreed advance taking an assignment of the debts. Factoring is flexible and provides fast access to cash for the seller with a growing sales ledger.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eThe role of the Factoring in Trade Finance is increasing dramatically. It is therefore essential to have a good understanding of the foundations of factoring operations.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this unit you will learn:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The basic procedure in factoring operations;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The operation of a Factoring company;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The key contents of a Factoring agreement\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Risk management for Factoring operations.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan class=\"ng-scope\"\u003eCourse Outline\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cstrong\u003e1. INTRODUCTION TO FACTORING\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1.1 The Factoring Division\u003cbr\u003e\u003cbr\u003e1.2 Factoring or Invoice Purchase Procedures\u003cbr\u003e\u003cbr\u003e1.3 Initial Procedures\u003cbr\u003e\u003cbr\u003e1.4 Mechanics of Processing a Client Order\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e2. THE FACTORING AGREEMENT\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e2.1 The Factor's Discretion\u003cbr\u003e\u003cbr\u003e2.2 Fees\u003cbr\u003e\u003cbr\u003e2.3 Termination\u003cbr\u003e\u003cbr\u003e2.4 Personal Guarantee\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e3. The Contract\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e3.1 The Contract - Warranties\u003cbr\u003e\u003cbr\u003e3.2 Purchase All Acceptable Accounts by Factor\u003cbr\u003e\u003cbr\u003e3.3 Prior Approval of Sales\u003cbr\u003e\u003cbr\u003e3.4 Notice of Assigned Invoices to appear on all Invoices\u003cbr\u003e\u003cbr\u003e3.5 Purchase Price and Margin\u003cbr\u003e\u003cbr\u003e3.6 Authorization to the Factor for Charges and Obligations\u003cbr\u003e\u003cbr\u003e3.7 Procedures for approved account invoices\u003cbr\u003e\u003cbr\u003e3.8 Reserve of Facial amounts of invoices over finance provided\u003cbr\u003e\u003cbr\u003e3.9 Receipt of Goods without Dispute\u003cbr\u003e\u003cbr\u003e3.10 Credit Terms\u003cbr\u003e\u003cbr\u003e3.11 Solvency and law provisions\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1 – UNDROIT Convention on International Factoring\u003cbr\u003e\u003cbr\u003e2 – Factoring – A Tool for Trade Financing\u003cbr\u003e\u003cbr\u003e3 – Introduction to International Factoring and Project Finance\u003cbr\u003e\u003cbr\u003e4 – Freight Factoring\u003cbr\u003e\u003cbr\u003e5 – Factoring : A Better Alternative\u003cbr\u003e\u003cbr\u003e6 – Factoring and the Firm Value\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e \u0026gt; Factoring Fundamentals\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369342324799,"sku":"ITS-03-FIT-007","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488581468,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488614236,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_62261aed-78c6-4198-b3f1-1bc9201dd14b.png?v=1614725093"},{"product_id":"export-credit-agency-finance","title":"Export Credit Agency Finance","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Export Credit Agency Finance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe will see that ECA programmes focus more on medium to long term trade financing always with the objective of supporting exports from with a high national content of national production. Export Credit Agencies (ECA's) provide either direct or indirect governmental support to their national export sectors In this unit you will learn: - The role of the Export Credit Agency (ECA); - Supplier and Buyer Credit...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Export Credit Agency Finance.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eWe will see that ECA programmes focus more on medium to long term trade financing always with the objective of supporting exports from with a high national content of national production.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eExport Credit Agencies (ECA's) provide either direct or indirect governmental support to their national export sectors\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this unit you will learn:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The role of the Export Credit Agency (ECA);\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Supplier and Buyer Credit Strucutres;\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The fundamentals of Warehouse Finance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003cspan class=\"ng-scope\"\u003eCourse Outline\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cstrong\u003e1. ECA BASED FINANCING\u003c\/strong\u003e \u003cbr\u003e\u003cbr\u003e1.1 Medium to Long Term Financing\u003cbr\u003e\u003cbr\u003e1.2 Market Characteristics\u003cbr\u003e\u003cbr\u003e1.3 Long-Term Financing Needs\u003cbr\u003e\u003cbr\u003e1.4 Participants in the Market\u003cbr\u003e\u003cbr\u003e1.5 Export Credit Agencies\u003cbr\u003e\u003cbr\u003e1.6 Export Credit Agencies - Protections\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e2. SUPPLIER CREDITS\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e2.1 Supplier Credits (continued)\u003cbr\u003e\u003cbr\u003e2.2 Mechanics of the Supplier Credit\u003cbr\u003e\u003cbr\u003e2.3 Advantages of Supplier Credit\u003cbr\u003e\u003cbr\u003e2.4 Disadvantages of Supplier Credit\u003cbr\u003e\u003cbr\u003e2.5 Players and Relationships in Supplier Credit\u003cbr\u003e\u003cbr\u003e2.6 Commitment, Draw-down, and Payback in Supplier Credit\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e3. BUYER CREDITS\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e3.1 Mechanics of the Buyer Credit\u003cbr\u003e\u003cbr\u003e3.2 Advantages and Disadvantages of Buyer Credit\u003cbr\u003e\u003cbr\u003e3.3 Players and Relationships in the Buyer Credit\u003cbr\u003e\u003cbr\u003e3.4 Commitment, Draw-down, and Payback in a Buyer Credit\u003cbr\u003e\u003cbr\u003e3.5 Buyer Credit (Refinancing)\u003cbr\u003e\u003cbr\u003e3.6 Comparison: Supplier and Buyer Credits\u003cbr\u003e\u003cbr\u003e3.7 Bank Earnings and Fees\u003cbr\u003e\u003cbr\u003e3.8 OECD Consensus or Arrangement\u003cbr\u003e\u003cbr\u003e3.9 Benefits to Banks\u003cbr\u003e\u003cbr\u003e3.10 Export Credit Insurance and the Berne Union\u003cbr\u003e\u003cbr\u003e3.11 Benefits of Export Credit Insurance\u003cbr\u003e\u003cbr\u003e3.12 Examples of Main ECA Providers and their Mission Statements\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e4. WAREHOUSE FINANCE\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1 – OECD Consensus – Arrangement on Officially Supported Export Credits\u003cbr\u003e\u003cbr\u003e2 – Disciplining Trade Finance – the OECD Export Credit Arrangement\u003cbr\u003e\u003cbr\u003e3 – Export Credit Guarantees, Moral Hazard and Exports Quality\u003cbr\u003e\u003cbr\u003e4 – Testing the Trade Credit and Trade Link:\u003cbr\u003e\u003cbr\u003eEvidence from Data on Export Credit Insurance\u003cbr\u003e\u003cbr\u003e5 – Public Export Guarantees and Foreign Trade Structure\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e \u0026gt; Export Credit Agency Finance\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369354907711,"sku":"ITS-03-FIT-008","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260488647004,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260488679772,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_1c8a8286-5255-4f3f-b1b5-a753fb3364c2.png?v=1590011825"},{"product_id":"structured-commodity-trade-finance","title":"Structured Commodity Trade Finance","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Structured Commodity Trade Finance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCommodity Trade Finance is a complex business. Apart from standard trade finance instruments the trade banker needs to be familiar with Letters of Indemnity (LOI's) , warehouse warrants, trust receipts and the like. The trader and bank alike needs to be familiar with foundations of Asset Based Lending, which is what we will look at in this module. Structured and Commodity Trade Finance is a complex business. All...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Structured Commodity Trade Finance.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 4 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eCommodity Trade Finance is a complex business. Apart from standard trade finance instruments the trade banker needs to be familiar with Letters of Indemnity (LOI's) , warehouse warrants, trust receipts and the like. The trader and bank alike needs to be familiar with foundations of Asset Based Lending, which is what we will look at in this module.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eStructured and Commodity Trade Finance is a complex business.  All the trade finance tools we have learned about in earlier units are used in Structured and Commodity Trade Finance.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this unit you will learn:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The basics of Structured Trade Finance\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- An introduction to Commodity Trade and its Financing\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The role of the Letters of Indemnity (LOI)\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- The Risks associated with Letters of Indemnity.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Foundations of Asset Based Lending in Trade Finance\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eCompleting this course will confer 4 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan class=\"ng-scope\"\u003eCourse Outline\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cstrong\u003e1 STRUCTURED TRADE FINANCE\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e 2 COMMODITY TRADE FINANCE\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e2.1 Commodities and Trade\u003cbr\u003e\u003cbr\u003e2.2 What Commodities can be financed?\u003cbr\u003e\u003cbr\u003e2.3 Commodity Trade Finance – The Players\u003cbr\u003e\u003cbr\u003e2.4 Commodity Finance and Risk\/Mitigation\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e3. LETTERS OF INDEMNITY\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e3.1 Letters of Indemnity\u003cbr\u003e\u003cbr\u003e3.2 Letters of Indemnity – Other Purposes\u003cbr\u003e\u003cbr\u003e3.3 Working with LOIs in favor of the Carrier\u003cbr\u003e\u003cbr\u003e3.4 Things to consider when working with LOIs\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e4. COLLATERAL CONTROL FOR TRADE FINANCE\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e4.1 Collateral Control for Trade Financing Techniques\u003cbr\u003e\u003cbr\u003e4.1.1 Repayment Seniority\u003cbr\u003e\u003cbr\u003e4.1.2 Collateral Protection\u003cbr\u003e\u003cbr\u003e4.2 Unsecured vs. Secured Lending\u003cbr\u003e\u003cbr\u003e4.3 Establishing Collateral Values\u003cbr\u003e\u003cbr\u003e4.3.1 Establishing Net Realizable Value (\"NRV\")\u003cbr\u003e\u003cbr\u003e4.4 Accounts Receivable\u003cbr\u003e\u003cbr\u003e4.5 A Correct Receivable\u003cbr\u003e\u003cbr\u003e4.6 Inventory\u003cbr\u003e\u003cbr\u003e4.7 Inventory Insurance\u003cbr\u003e\u003cbr\u003e4.8 Advance Rates\u003cbr\u003e\u003cbr\u003e4.8.1 Advance Rates for Inventory\u003cbr\u003e\u003cbr\u003e4.9 Collateral Control\u003cbr\u003e\u003cbr\u003e4.10 The Bill of Lading\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1 – The Economics of Commodity Trading Firms\u003cbr\u003e\u003cbr\u003e2 – Commodity Finance Market Report 2014\u003cbr\u003e\u003cbr\u003e3 – Trade Finance Developments and Issues\u003cbr\u003e\u003cbr\u003e4 – Commodities as Collateral\u003cbr\u003e\u003cbr\u003e5 – Structured Financing Techniques – Oil and Gas\u003cbr\u003e\u003cbr\u003e6 – Commodity Finance Fraud\u003cbr\u003e\u003cbr\u003e7 – Commodity Trade and International Risk Sharing\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e \u0026gt; Structured Commodity Trade Finance\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-instruments\"\u003eTrade Finance Instruments\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369369096255,"sku":"ITS-03-FIT-009","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484256092,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484288860,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/fit-009-scr1.png?v=1614723485"},{"product_id":"trade-finance-fraud-prevention","title":"Trade Finance Fraud Prevention","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Trade Finance Fraud Prevention.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInternational Trade Fraud is a significant danger for all those involved in international transactions. A clear understanding of the most common fraud structures is crucial in identifying potential threats to your business. In this unit you will: - Examine the key international trade finance banking rules in respect of bank obligations and now they may impact on occurrence of a fraudulent international trade...\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a clearer practical understanding of the key concepts and terminology in Trade Finance Fraud Prevention.\u003c\/li\u003e\n\u003cli\u003eRecognise how the topic affects real international trade, finance or risk decisions.\u003c\/li\u003e\n\u003cli\u003eApply the course principles more confidently in relevant business situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for trade finance professionals, bankers, compliance and risk teams, exporters, importers and other professionals involved in international transactions.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003eInternational Trade Fraud is a significant danger for all those involved in international transactions.  A clear understanding of the most common fraud structures is crucial in identifying potential threats to your business.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this unit you will:\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e- Examine the key international trade finance banking rules in respect of bank obligations and now they may impact on occurrence of a fraudulent international trade finance transaction.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eFirstly we will Outline the key articles of UCP 600 underlying obligations of banks to each other in respect of a facially complying presentation.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eThen we will Explain the provisions or articles of UCP 600 in respect of banks obligations when documents are not genuine or are falsified.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eNext we will gain an understanding of how Bonds and Guarantees operate and how Standby Letters of Credit may be used to misappropriate funds and create schemes to defraud banks, individuals or institutions.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eHaving absorbed these concepts we will look at the Bank and Customer Relationship, the profile of the typical fraudster, how to do due dilligence and identify fraudulent transaction profiles.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eBy the end of this course you will be well equipped to identify the most common fraud schemes and have the skills to evaluate transactions and proposals allowing you to discern to a greater degree of accuracy than before if they are genuine or not.\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003eIn this learning unit the following topics are covered:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e1 - Specifics of Trade Fraud\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e2 - Letters of Credit and UCP 600\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e3-  Bonds and Guarantees in Trade\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e4 - The Bank and Customer Relationship\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e5 - Trade Finance Fraud Prevention\u003c\/span\u003e\u003cbr class=\"ng-scope\"\u003e\u003cspan class=\"ng-scope\"\u003e6 - The Fraud Exception and LC Independence Principle\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan class=\"ng-scope\"\u003eCourse Outline\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cstrong\u003e1. Specifics of International Trade Finance Fraud\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1.1 Definition of Trade Finance Fraud\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e2. Letters of Credit and UCP 600\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e2.1 Article 7 Issuing Bank Undertaking\u003cbr\u003e\u003cbr\u003e2.2 Article 12 b. Nomination\u003cbr\u003e\u003cbr\u003e2.3 Veracity of Documents\u003cbr\u003e\u003cbr\u003e2.4 Acting in Good Faith\u003cbr\u003e\u003cbr\u003e2.5 Entitlement to Reimbursement\u003cbr\u003e\u003cbr\u003e2.6 Case History - Fake Inspection Certificate Presented\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e3. Bonds \u0026amp; Guarantees in International Trade\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e3.1 Definition of a Bond\/Guarantee\u003cbr\u003e\u003cbr\u003e3.2 Reasons for Requiring a Guarantee\u003cbr\u003e\u003cbr\u003e3.3 Issuers of Guarantees\u003cbr\u003e\u003cbr\u003e3.4 Direct \/ Indirect Guarantees\u003cbr\u003e\u003cbr\u003e3.5 Categories of Bonds or Guarantees\u003cbr\u003e\u003cbr\u003e3.5.1 Customer Implications re. Issued Bonds and Guarantees\u003cbr\u003e\u003cbr\u003e3.6 Banks Consideration when Issuing a Demand Guarantee\u003cbr\u003e\u003cbr\u003e3.7.1 Wording in Bonds\/Guarantees Issued by a Bank\u003cbr\u003e\u003cbr\u003e3.8 The Guarantee and the Contract\u003cbr\u003e\u003cbr\u003e3.9 Standby Letter of Credit\u003cbr\u003e\u003cbr\u003e3.10 Guarantees, Standby LCs \u0026amp; Fraud - Example Scenarios\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e4. The Bank and Customer Relationship\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e5. Trade Finance Fraud Prevention\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e5.1 The Occurrence of Letter of Credit Fraud\u003cbr\u003e\u003cbr\u003e5.2 User of Trusted Third Parties\u003cbr\u003e\u003cbr\u003e5.3 Highly Complex Transactions to Cause Confusion\u003cbr\u003e\u003cbr\u003e5.4 Authentication of Documents\u003cbr\u003e\u003cbr\u003e5.5 Money Laundering\u003cbr\u003e\u003cbr\u003e5.6 Overcoming inadequate AML Legislation\u003cbr\u003e\u003cbr\u003e5.7 The use of technology to avoid trade finance fraud\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e6. LC Independence Principle \u0026amp; Fraud Exception\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFurther Reading\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e1 – A Comparative Analysis of the Standard of Fraud Required under the Fraud Rule in LC Law\u003cbr\u003e\u003cbr\u003e2 – Preventing Letter of Credit Fraud\u003cbr\u003e\u003cbr\u003e3 – The Fraud Exception in LCs : A Global Analysis\u003cbr\u003e\u003cbr\u003e4 – Money Laundering and Financial Crimes Caribbean\u003cbr\u003e\u003cbr\u003e5 – Documentary Credits in International Transactions with a special focus on the Fraud Rule\u003cbr\u003e\u003cbr\u003e6 – International Trade Fraud\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eForum Assignment\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan class=\"ng-scope\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/WinnerBestOnlineTradeFinanceAccreditedCoursesGlobal2019_1_240x240.png?v=1569463503\" style=\"float: left;\"\u003e\u003cspan\u003eOur Trade Finance courses were awarded\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBest Online Trade Finance Accredited Courses Globally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eby Capital Finance International Magazine in 2019!  Our trade finance online training offerings are \u003c\/span\u003e\u003cstrong\u003eendorsed by the International Finance Corporation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003efor professional development in this area by its issuing and partner banks.  Our online certificate program is a great value for money way to prepare for the exams of the CDCS and CITF exams.  All our courses are also accredited for Continuous Professional Development (CPD) purposes by the CPD Certification Service of the United Kingdom which confirms they meet international CPD standards.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/trade-finance-compliance-regulatory-risk-and-fraud\"\u003eTrade Finance Compliance, Regulatory, Risk \u0026amp; Fraud\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/trade-finance-compliance-regulatory-risk-and-fraud\"\u003eTrade Finance Compliance, Regulatory, Risk \u0026amp; Fraud\u003c\/a\u003e \u0026gt; Trade Finance Fraud Prevention\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/trade-finance-compliance-regulatory-risk-and-fraud\"\u003eTrade Finance Compliance, Regulatory, Risk \u0026amp; Fraud\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-trade-finance-academy\"\u003eeBSI Trade Finance Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":14369379221567,"sku":"ITS-03-FIT-010","price":60.0,"currency_code":"EUR","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260484551004,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260484583772,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/front_4ebdf13d-3161-40e0-b067-8fd0ece57989.png?v=1603502510"},{"product_id":"itsa-international-trade-specialist-accreditation","title":"ITSA - International Trade Specialist Accreditation","description":"\u003cp\u003e\u003cstrong\u003eITSA - International Trade Specialist Accreditation structured learning method.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis online program take 42 weeks to complete and now includes AI Powered Advanced Tutoring System!\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/AI-Powered_Tutor.png?v=1718370763\"\u003e\u003c\/p\u003e\n\u003cp\u003eIdeal for those who have limited time and want a structured and more supportive approach to their studies.\u003c\/p\u003e\n\u003cp\u003eThis can also be taken on a \u003ca href=\"https:\/\/www.ebsi.ie\/collections\/international-trade-specialist-accreditation\/products\/itsaft-international-trade-specialist-accreditation-fast-track-program\"\u003efast track basis\u003c\/a\u003e for those who wish to complete the course sooner.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTestimonials:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eClick on the \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/5_stars_tab_480x480.png?v=1683908322\" alt=\"\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/5_stars_tab_480x480.png?v=1683908322\"\u003e Tab to view testimonials from past students.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eTake a look at the course walk through - see how you will experience the training and its ongoing benefits!\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/3lsYq6hpFAk\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cbr\u003eYou can start the International Trade Specialist (ITS) Accreditation program at any time and you will cover the full spectrum of international trade operations from Export Marketing, Trade \u0026amp; Customs Practice (including significant coverage in transport and logistics), Trade Finance and Payments and of course an eBusiness Module.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInternational Recognition and Further Studies\u003c\/strong\u003e\u003cbr\u003eOnce you have completed the ITS Accreditation, you will automatically be eligible to start your studies with the Institute of Supply Chain Management at NVQ LEVEL 5 Qualifications, thus saving a lot of time and money.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExtended access\u003c\/strong\u003e\u003cbr\u003eA very important factor when you choose our accredited courses is the fact that you would have 2 year’s access to our course materials and support forums.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCareer Support\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYou will also have permanent access to our Export Career Center eBSI Career Zone with hundreds of positions added every month from around the world. You become a member of an international network of International Trade Professionals which now has a presence in over 70 countries! \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNext Steps in a career in international trade:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe International Trade Specialist Accreditation program has been designed to be a ‘Gateway Program’ which provides access to further studies with the prestigious industry bodies outlined above.  Its both convenient and more cost effective than working your way up through the more basic programs from NVQ level 1-4 offered by these Institutes as the International Trade Specialist takes you straight from zero to NVQ Level 4 over the course of the 42 learning units.\u003c\/p\u003e\n\u003cp\u003eYou can download our prospectus\u003cbr\u003e\u003ca href=\"https:\/\/www.dropbox.com\/s\/r3kqtmjptq9xm2z\/_eBSI_Prospectus_Realize_Your_Global_Potential.pdf\"\u003ehttps:\/\/www.dropbox.com\/s\/r3kqtmjptq9xm2z\/_eBSI_Prospectus_Realize_Your_Global_Potential.pdf\u003c\/a\u003e\u003cbr\u003eand ITS Syllabus\u003cbr\u003e\u003ca href=\"https:\/\/www.dropbox.com\/s\/wa3lzk8a3ddtuyr\/new%20schedule%202015%20-%20ITS%20Global.pdf\"\u003ehttps:\/\/www.dropbox.com\/s\/wa3lzk8a3ddtuyr\/new%20schedule%202015%20-%20ITS%20Global.pdf\u003c\/a\u003e\u003cbr\u003efor your information and assistance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/info_slider_graduates_480x480.jpg?v=1615301642\"\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eGlobal Alumni Network - Global Benefits\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eWhats more, when you complete your studies you join our global alumni where networking can take place and business done.   \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePart of this benefit is 1 year's free membership of the International Business Network WebPortGlobal which has been described as the LinkedIn for Exporters!  \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMore and more benefits for International Trade Specialist Graduates are on the way with other partners around the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eFree On-Going Training\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.54.45_480x480.png?v=1615301713\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.54.45_480x480.png?v=1615301713\"\u003e\u003cbr\u003eYou will also have access to exclusive additional courses and free access to eBSI new course releases \u003cb\u003ewhile they are in their launch phase\u003c\/b\u003e.  These additional free courses are not only trade related, they cover our full spectrum of training including:\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDigital Marketing\u003c\/li\u003e\n\u003cli\u003eMicrosoft Office Training\u003c\/li\u003e\n\u003cli\u003eSoft Skills\u003c\/li\u003e\n\u003cli\u003eSales \u0026amp; Marketing\u003c\/li\u003e\n\u003cli\u003eCareer Development\u003c\/li\u003e\n\u003cli\u003eHealth and Safety\u003c\/li\u003e\n\u003cli\u003eWorkplace Essentials\u003c\/li\u003e\n\u003cli\u003ePersonal Development\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eHow it works\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eUpon graduation you will be given lifetime access to this library of online courses which will have a regularly changing variety of topics available to support your Continuous Professional Development (CPD) at no extra charge.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAs an example, eBSI has currently 353 CPD courses in its catalog of which 120 are available to our ITS Graduates free of charge!  This number will vary over time but in general we will ensure we have at least 100 CPD courses available to ITSA Graduates at any given time!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003ePayment Plans Now Available\u003c\/h2\u003e\n\u003ch3\u003ePay as you study.\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWe have now brought online a payment facility which allows us to offer a payment plan designed to make our ITSA Programme as accessible as possible - especially considering the economic impact the COVID pandemic and Russian invasion of Ukraine has caused to so many.  \u003cbr\u003e\u003cbr\u003e\u003cb\u003ePay As You Study\u003c\/b\u003e\u003cbr\u003eThis plan will charge you EUR 80 per month for 10 months which coincides with the duration of the ITSA Programme.  At the end you will graduate and be shipped your ITSA Certificate to you anywhere in the world at our expense.  There is no additional cost to this plan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cstrong\u003eFlexible Billing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.37.24_480x480.png?v=1615301804\" alt=\"\"\u003e\u003c\/b\u003e\u003cbr\u003eWe are proud of our student focus and want our payment plans to reflect the flexibility and support we offer our students in general.  If you need to delay a payment or two and catch up later, you can do it right from your customer dashboard.  We are here to support you and will work with you to ensure our payment plan is not a burden but a great investment in your future.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eEmerging Markets Grants\u003c\/h3\u003e\n\u003cp\u003eIn an effort to make our training as accessible as possible to both trade professionals in Emerging Markets and those wishing to develop a career in this growing sector, or who may currently be unemployed, we have relaunched our Emerging Markets Grant Scheme which offers up to 50% support towards fees on our native, eBSI Export Academy courses.  If you are unemployed or an emerging markets national, you can submit your CV for consideration for support under the scheme. \u003c\/p\u003e\n\u003cp\u003eTo apply for the Emerging Markets Grant please send your CV and covering letter explaining why you should be given support to \u003ca href=\"mailto:EMGS@ebsi.ie\"\u003eEMGS@ebsi.ie\u003c\/a\u003e.  Decisions on grants are made normally within a 24-48 hours depending on volumes of applications.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eProgram Outline\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eThis program consists of the following Learning Path of Course units and it is suggested that you study the program in this order.  Each course unit has between 2-4 hours of online learning and additional offline reading activities.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExport Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to Exporting\u003c\/li\u003e\n\u003cli\u003eIntroduction to International Marketing\u003c\/li\u003e\n\u003cli\u003eIntercultural Management\u003c\/li\u003e\n\u003cli\u003eSegmentation\u003c\/li\u003e\n\u003cli\u003eCountry Image\u003c\/li\u003e\n\u003cli\u003eInternational Pricing Policy\u003c\/li\u003e\n\u003cli\u003eInternational Product Policy\u003c\/li\u003e\n\u003cli\u003eInternational Distribution Policy\u003c\/li\u003e\n\u003cli\u003eInternational Promotion Policy\u003c\/li\u003e\n\u003cli\u003eInternational Market Research\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTrade \u0026amp; Customs Practice\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to International Trade\u003c\/li\u003e\n\u003cli\u003eExport Packaging\u003c\/li\u003e\n\u003cli\u003eInternational Transport \u0026amp; Logistics\u003c\/li\u003e\n\u003cli\u003eMarine Transport\u003c\/li\u003e\n\u003cli\u003eInternational Modes of Transport\u003c\/li\u003e\n\u003cli\u003eExport Documentation\u003c\/li\u003e\n\u003cli\u003eCustoms Procedures\u003c\/li\u003e\n\u003cli\u003eImporting into the EU\u003c\/li\u003e\n\u003cli\u003eInternational Contracts\u003c\/li\u003e\n\u003cli\u003eTransitioning from Incoterms 2010 to 2020 \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFinance of International Trade\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMethods of Payment in International Trade\u003c\/li\u003e\n\u003cli\u003eDocumentary Collections\u003c\/li\u003e\n\u003cli\u003eDocumentary Credits Fundamentals\u003c\/li\u003e\n\u003cli\u003eManagement of Documentary Credits\u003c\/li\u003e\n\u003cli\u003eBonds \u0026amp; Guarantees\u003c\/li\u003e\n\u003cli\u003eShort and Medium Term Finance\u003c\/li\u003e\n\u003cli\u003eFactoring Fundamentals\u003c\/li\u003e\n\u003cli\u003eExport Credit Agency Finance\u003c\/li\u003e\n\u003cli\u003eStructured Commodity Trade Finance\u003c\/li\u003e\n\u003cli\u003eTrade Finance Fraud Prevention\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDigital Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to e-Business and Internet Marketing\u003c\/li\u003e\n\u003cli\u003eSearch Engine Optimization\u003c\/li\u003e\n\u003cli\u003eFacebook Marketing\u003c\/li\u003e\n\u003cli\u003eGoogle Marketing\u003c\/li\u003e\n\u003cli\u003eLinkedIn Marketing\u003c\/li\u003e\n\u003cli\u003eTwitter Marketing\u003c\/li\u003e\n\u003cli\u003eeMail Marketing\u003c\/li\u003e\n\u003cli\u003eMedia Buying\u003c\/li\u003e\n\u003cli\u003eAffiliate Marketing\u003c\/li\u003e\n\u003cli\u003eSocial Bookmarking\u003c\/li\u003e\n\u003cli\u003eMobile Marketing\u003c\/li\u003e\n\u003cli\u003eVideo Marketing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eProgramme pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; ITSA - International Trade Specialist Accreditation\u003c\/p\u003e\n\u003cp\u003eReturn to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e to explore related programmes and CPD courses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-program-related-cpd --\u003e\n\u003cdiv class=\"ebsi-related-cpd\"\u003e\n\u003ch3\u003eRelated CPD Courses\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/products\/introduction-to-international-trade\"\u003eIntroduction to International Trade\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/products\/international-contracts\"\u003eInternational Contracts\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Default Title","offer_id":14467492610111,"sku":"ITSA-1","price":800.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/Peter_Weir_Graduate.jpg?v=1712063110"},{"product_id":"itsaft-international-trade-specialist-accreditation-fast-track-program","title":"ITSAFT - International Trade Specialist Accreditation - Fast Track Program","description":"\u003cp\u003e\u003cstrong\u003eITSAFT - International Trade Specialist Accreditation Program Fast Track\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eParticipants are delivered 42 course units immediately, and can work their way through the course in their own time.  This course now includes advanced AI Trade Tutoring Technology!\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/AI-Powered_Tutor.png?v=1718370763\"\u003e\u003c\/p\u003e\n\u003cp\u003eIdeal for those who have more time or are more experienced and are seeking a rapid revision or intense study to complete the course within 3 months. \u003c\/p\u003e\n\u003cp\u003eOur flagship course is an Online Distance Learning program called the International Trade Specialist (ITS) Accreditation program which lasts for \u003ca href=\"https:\/\/www.ebsi.ie\/products\/itsa-international-trade-specialist-accreditation\"\u003e42 weeks\u003c\/a\u003e. This is the FAST-TRACK version for those who wish to complete the course sooner.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTestimonials:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eClick on the \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/5_stars_tab_480x480.png?v=1683908322\" alt=\"\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/5_stars_tab_480x480.png?v=1683908322\"\u003e Tab to view testimonials from past students.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eTake a look at the course walk through - see how you will experience the training and its ongoing benefits!\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/3lsYq6hpFAk\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eYou can start the International Trade Specialist (ITS) Accreditation program at any time and you will cover the full spectrum of international trade operations from Export Marketing, Trade \u0026amp; Customs Practice (including significant coverage in transport and logistics), Trade Finance and Payments and of course an eBusiness Module.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInternational Recognition and Further Studies\u003c\/strong\u003e\u003cbr\u003eOnce you have completed the ITS Accreditation, you will automatically be eligible to start your studies with the Institute of Supply Chain Management at NVQ LEVEL 5 Qualifications, thus saving a lot of time and money.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExtended access\u003c\/strong\u003e\u003cbr\u003eA very important factor when you choose our accredited courses is the fact that you would have 2 year’s access to our course materials and support forums.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCareer Support\u003cbr\u003e\u003c\/strong\u003eYou will also have permanent access to our Export Career Center eBSI Career Zone with hundreds of positions added every month from around the world. You become a member of an international network of International Trade Professionals which now has a presence in over 70 countries! \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNext Steps in a career in international trade:\u003c\/strong\u003e\u003cbr\u003eThe International Trade Specialist Accreditation program has been designed to be a ‘Gateway Program’ which provides access to further studies with the prestigious industry bodies outlined above.  Its both convenient and more cost effective than working your way up through the more basic programs from NVQ level 1-4 offered by these Institutes as the International Trade Specialist takes you straight from zero to NVQ Level 4 over the course of the 42 learning units.\u003c\/p\u003e\n\u003cp\u003eYou can download our prospectus\u003cbr\u003e\u003ca href=\"https:\/\/www.dropbox.com\/s\/r3kqtmjptq9xm2z\/_eBSI_Prospectus_Realize_Your_Global_Potential.pdf\"\u003ehttps:\/\/www.dropbox.com\/s\/r3kqtmjptq9xm2z\/_eBSI_Prospectus_Realize_Your_Global_Potential.pdf\u003c\/a\u003e\u003cbr\u003eand ITS Syllabus\u003cbr\u003e\u003ca href=\"https:\/\/www.dropbox.com\/s\/wa3lzk8a3ddtuyr\/new%20schedule%202015%20-%20ITS%20Global.pdf\"\u003ehttps:\/\/www.dropbox.com\/s\/wa3lzk8a3ddtuyr\/new%20schedule%202015%20-%20ITS%20Global.pdf\u003c\/a\u003e\u003cbr\u003efor your information and assistance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eGlobal Alumni Network - Global Benefits\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eWhats more, when you complete your studies you join our global alumni where networking can take place and business done.   \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePart of this benefit is 1 year's free membership of the International Business Network WebPortGlobal which has been described as the LinkedIn for Exporters!  \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMore and more benefits for International Trade Specialist Graduates are on the way with other partners around the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eFree On-Going Training\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.54.45_480x480.png?v=1615301713\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.54.45_480x480.png?v=1615301713\"\u003e\u003cbr\u003eYou will also have access to exclusive additional courses and free access to eBSI new course releases \u003cb\u003ewhile they are in their launch phase\u003c\/b\u003e.  These additional free courses are not only trade related, they cover our full spectrum of training including:\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDigital Marketing\u003c\/li\u003e\n\u003cli\u003eMicrosoft Office Training\u003c\/li\u003e\n\u003cli\u003eSoft Skills\u003c\/li\u003e\n\u003cli\u003eSales \u0026amp; Marketing\u003c\/li\u003e\n\u003cli\u003eCareer Development\u003c\/li\u003e\n\u003cli\u003eHealth and Safety\u003c\/li\u003e\n\u003cli\u003eWorkplace Essentials\u003c\/li\u003e\n\u003cli\u003ePersonal Development\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eHow it works\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eUpon graduation you will be given lifetime access to this library of online courses which will have a regularly changing variety of topics available to support your Continuous Professional Development (CPD) at no extra charge.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAs an example, eBSI has currently 353 CPD courses in its catalog of which 120 are available to our ITS Graduates free of charge!  This number will vary over time but in general we will ensure we have at least 100 CPD courses available to ITSA Graduates at any given time!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003eEmerging Markets Grants\u003c\/h3\u003e\n\u003cp\u003eIn an effort to make our training as accessible as possible to both trade professionals in Emerging Markets and those wishing to develop a career in this growing sector, or who may currently be unemployed, we have relaunched our Emerging Markets Grant Scheme which offers up to 50% support towards fees on our native, eBSI Export Academy courses.  If you are unemployed or an emerging markets national, you can submit your CV for consideration for support under the scheme. \u003c\/p\u003e\n\u003cp\u003eTo apply for the Emerging Markets Grant please send your CV and covering letter explaining why you should be given support to\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"mailto:EMGS@ebsi.ie\"\u003eEMGS@ebsi.ie\u003c\/a\u003e.  Decisions on grants are made normally within a 24-48 hours depending on volumes of applications.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eProgram Outline\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eThis program consists of the following Learning Path of Course units and it is suggested that you study the program in this order.  Each course unit has between 2-4 hours of online learning and additional offline reading activities.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExport Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to Exporting\u003c\/li\u003e\n\u003cli\u003eIntroduction to International Marketing\u003c\/li\u003e\n\u003cli\u003eIntercultural Management\u003c\/li\u003e\n\u003cli\u003eSegmentation\u003c\/li\u003e\n\u003cli\u003eCountry Image\u003c\/li\u003e\n\u003cli\u003eInternational Pricing Policy\u003c\/li\u003e\n\u003cli\u003eInternational Product Policy\u003c\/li\u003e\n\u003cli\u003eInternational Distribution Policy\u003c\/li\u003e\n\u003cli\u003eInternational Promotion Policy\u003c\/li\u003e\n\u003cli\u003eInternational Market Research\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTrade \u0026amp; Customs Practice\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to International Trade\u003c\/li\u003e\n\u003cli\u003eExport Packaging\u003c\/li\u003e\n\u003cli\u003eInternational Transport \u0026amp; Logistics\u003c\/li\u003e\n\u003cli\u003eMarine Transport\u003c\/li\u003e\n\u003cli\u003eInternational Modes of Transport\u003c\/li\u003e\n\u003cli\u003eExport Documentation\u003c\/li\u003e\n\u003cli\u003eCustoms Procedures\u003c\/li\u003e\n\u003cli\u003eImporting into the EU\u003c\/li\u003e\n\u003cli\u003eInternational Contracts\u003c\/li\u003e\n\u003cli\u003eTransitioning from Incoterms 2010 to 2020 \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFinance of International Trade\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMethods of Payment in International Trade\u003c\/li\u003e\n\u003cli\u003eDocumentary Collections\u003c\/li\u003e\n\u003cli\u003eDocumentary Credits Fundamentals\u003c\/li\u003e\n\u003cli\u003eManagement of Documentary Credits\u003c\/li\u003e\n\u003cli\u003eBonds \u0026amp; Guarantees\u003c\/li\u003e\n\u003cli\u003eShort and Medium Term Finance\u003c\/li\u003e\n\u003cli\u003eFactoring Fundamentals\u003c\/li\u003e\n\u003cli\u003eExport Credit Agency Finance\u003c\/li\u003e\n\u003cli\u003eStructured Commodity Trade Finance\u003c\/li\u003e\n\u003cli\u003eTrade Finance Fraud Prevention\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDigital Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to e-Business and Internet Marketing\u003c\/li\u003e\n\u003cli\u003eSearch Engine Optimization\u003c\/li\u003e\n\u003cli\u003eFacebook Marketing\u003c\/li\u003e\n\u003cli\u003eGoogle Marketing\u003c\/li\u003e\n\u003cli\u003eLinkedIn Marketing\u003c\/li\u003e\n\u003cli\u003eTwitter Marketing\u003c\/li\u003e\n\u003cli\u003eeMail Marketing\u003c\/li\u003e\n\u003cli\u003eMedia Buying\u003c\/li\u003e\n\u003cli\u003eAffiliate Marketing\u003c\/li\u003e\n\u003cli\u003eSocial Bookmarking\u003c\/li\u003e\n\u003cli\u003eMobile Marketing\u003c\/li\u003e\n\u003cli\u003eVideo Marketing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eProgramme pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; ITSAFT - International Trade Specialist Accreditation - Fast Track Program\u003c\/p\u003e\n\u003cp\u003eReturn to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e to explore related programmes and CPD courses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-program-related-cpd --\u003e\n\u003cdiv class=\"ebsi-related-cpd\"\u003e\n\u003ch3\u003eRelated CPD Courses\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/products\/introduction-to-international-trade\"\u003eIntroduction to International Trade\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/products\/international-contracts\"\u003eInternational Contracts\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Default Title","offer_id":14467763306559,"sku":"ITSAFT-1","price":800.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/16473958_633177816877997_129849125212873419_n_fbe564c0-13e9-4adc-b078-e0c0cd1368f3.jpeg?v=1712063269"},{"product_id":"international-trade-specialist-applied-program","title":"ITSAA - International Trade Specialist Applied Program","description":"\u003cp\u003e\u003cstrong\u003eITSAA - International Trade Specialist Applied Program.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis online program takes 42 weeks to complete and will include additional value added webinars and coaching that will help in the practical application of the knowledge gained from the program.  You will be taken through a step by step process to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIdentify a target market for your offering\u003c\/li\u003e\n\u003cli\u003eUse digital tools to enhance your international marketing\u003c\/li\u003e\n\u003cli\u003eIdentify and contact potential prospects in that market\u003c\/li\u003e\n\u003cli\u003ePrepare your pricing and conditions of international sale\u003c\/li\u003e\n\u003cli\u003eNegotiate the international sale agreement\u003c\/li\u003e\n\u003cli\u003eArrange international shipment and ensure proper export packaging requirements\u003c\/li\u003e\n\u003cli\u003eEnsure safe payment for your international transactions\u003c\/li\u003e\n\u003cli\u003eUnderstand the mechanisms available for financing export transactions\u003c\/li\u003e\n\u003cli\u003eIdentify and prevent fraudulent transactions \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAs you can see, this course will bring the participant from Zero to HERO in export sales!\u003c\/p\u003e\n\u003cp\u003eIdeal for those who have limited time and want a structured and more supportive approach to their studies.\u003c\/p\u003e\n\u003cp\u003eThis can also be taken on a \u003ca href=\"https:\/\/www.ebsi.ie\/collections\/international-trade-specialist-accreditation\/products\/itsaft-international-trade-specialist-accreditation-fast-track-program\" data-mce-href=\"https:\/\/www.ebsi.ie\/collections\/international-trade-specialist-accreditation\/products\/itsaft-international-trade-specialist-accreditation-fast-track-program\"\u003efast track\u003c\/a\u003e basis for those who wish to complete the course sooner.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eYou will start the International Trade Specialist (ITS) Applied program on 9 May 2022 and you will cover the full spectrum of international trade operations from Export Marketing, Trade \u0026amp; Customs Practice (including significant coverage in transport and logistics), Trade Finance and Payments and of course an eBusiness Module.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExtended access\u003c\/strong\u003e\u003cbr\u003e A very important factor when you choose our accredited courses is the fact that you would have 2 year’s access to our course materials and support forums.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-mce-fragment=\"1\"\u003eNEW: Discussion Forum Support\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eWe have extended our social learning significantly in this edition of the ITS Program and have added discussion forums to support students learning along with opportunities to socially interact with eBSI Alumni around the world and build your business network through our alumni.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cb\u003eNEW: Internal Jobs Board\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eA new Jobs Board has also been added to the list of benefits for participants in this edition of the ITS Program!  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNext Steps in a career in international trade:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe International Trade Specialist Accreditation program has been designed to be a ‘Gateway Program’ which provides access to further studies with the prestigious industry bodies outlined above.  Its both convenient and more cost effective than working your way up through the more basic programs from NVQ level 1-4 offered by these Institutes as the International Trade Specialist takes you straight from zero to NVQ Level 4 over the course of the 42 learning units.\u003c\/p\u003e\n\u003cp\u003eYou can download our prospectus\u003cbr\u003e \u003ca href=\"https:\/\/www.dropbox.com\/s\/r3kqtmjptq9xm2z\/_eBSI_Prospectus_Realize_Your_Global_Potential.pdf\"\u003ehttps:\/\/www.dropbox.com\/s\/r3kqtmjptq9xm2z\/_eBSI_Prospectus_Realize_Your_Global_Potential.pdf\u003c\/a\u003e\u003cbr\u003e and ITS Syllabus\u003cbr\u003e \u003ca href=\"https:\/\/www.dropbox.com\/s\/wa3lzk8a3ddtuyr\/new%20schedule%202015%20-%20ITS%20Global.pdf\"\u003ehttps:\/\/www.dropbox.com\/s\/wa3lzk8a3ddtuyr\/new%20schedule%202015%20-%20ITS%20Global.pdf\u003c\/a\u003e\u003cbr\u003e for your information and assistance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/info_slider_graduates_480x480.jpg?v=1615301642\" alt=\"\"\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eGlobal Alumni Network - Global Benefits\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eWhats more, when you complete your studies you join our global alumni where networking can take place and business done.   \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePart of this benefit is 1 year's free membership of the International Business Network WebPortGlobal which has been described as the LinkedIn for Exporters!  \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMore and more benefits for International Trade Specialist Graduates are on the way with other partners around the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eBUSINESS NETWORKING \u0026amp; MASTERMIND\u003c\/b\u003e\u003cbr\u003eAs part of this extended program we will be adding our first Mastermind and extended networking through a specific Facebook and LinkedIn Group as well as access to our Alumni Network on Whatsapp and Telegram.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eFree On-Going Training\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.54.45_480x480.png?v=1615301713\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.54.45_480x480.png?v=1615301713\"\u003e\u003cbr\u003eYou will also have access to exclusive additional courses and free access to eBSI new course releases \u003cb\u003ewhile they are in their launch phase\u003c\/b\u003e.  These additional free courses are not only trade related, they cover our full spectrum of training including:\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDigital Marketing\u003c\/li\u003e\n\u003cli\u003eMicrosoft Office Training\u003c\/li\u003e\n\u003cli\u003eSoft Skills\u003c\/li\u003e\n\u003cli\u003eSales \u0026amp; Marketing\u003c\/li\u003e\n\u003cli\u003eCareer Development\u003c\/li\u003e\n\u003cli\u003eHealth and Safety\u003c\/li\u003e\n\u003cli\u003eWorkplace Essentials\u003c\/li\u003e\n\u003cli\u003ePersonal Development\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eHow it works\u003c\/b\u003e\u003cbr\u003e\u003cspan\u003eUpon graduation you will be given lifetime access to this library of online courses which will have a regularly changing variety of topics available to support your Continuous Professional Development (CPD) at no extra charge.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAs an example, eBSI has currently 353 CPD courses in its catalog of which 120 are available to our ITS Graduates free of charge!  This number will vary over time but in general we will ensure we have at least 100 CPD courses available to ITSA Graduates at any given time!\u003c\/span\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch3\u003eEmerging Markets Grants\u003c\/h3\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.37.24_480x480.png?v=1615301804\" alt=\"\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/files\/Screen_Shot_2021-03-09_at_13.37.24_480x480.png?v=1615301804\"\u003e\u003c\/p\u003e\n\u003cp\u003eIn an effort to make our training as accessible as possible to both trade professionals in Emerging Markets and those wishing to develop a career in this growing sector, or who may currently be unemployed, we have relaunched our Emerging Markets Grant Scheme which offers up to 50% support towards fees on our native, eBSI Export Academy courses.  If you are unemployed or an emerging markets national, you can submit your CV for consideration for support under the scheme. \u003c\/p\u003e\n\u003cp\u003eTo apply for the Emerging Markets Grant please send your CV and covering letter explaining why you should be given support to \u003ca href=\"mailto:EMGS@ebsi.ie\"\u003eEMGS@ebsi.ie\u003c\/a\u003e.  Decisions on grants are made normally within a 24-48 hours depending on volumes of applications.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eProgram Outline\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eThis program consists of the following Learning Path of Course units and it is suggested that you study the program in this order.  Each course unit has between 2-4 hours of online learning and additional offline reading activities.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExport Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to Exporting\u003c\/li\u003e\n\u003cli\u003eIntroduction to International Marketing\u003c\/li\u003e\n\u003cli\u003eIntercultural Management\u003c\/li\u003e\n\u003cli\u003eSegmentation\u003c\/li\u003e\n\u003cli\u003eCountry Image\u003c\/li\u003e\n\u003cli\u003eInternational Pricing Policy\u003c\/li\u003e\n\u003cli\u003eInternational Product Policy\u003c\/li\u003e\n\u003cli\u003eInternational Distribution Policy\u003c\/li\u003e\n\u003cli\u003eInternational Promotion Policy\u003c\/li\u003e\n\u003cli\u003eInternational Market Research\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTrade \u0026amp; Customs Practice\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to International Trade\u003c\/li\u003e\n\u003cli\u003eExport Packaging\u003c\/li\u003e\n\u003cli\u003eInternational Transport \u0026amp; Logistics\u003c\/li\u003e\n\u003cli\u003eMarine Transport\u003c\/li\u003e\n\u003cli\u003eInternational Modes of Transport\u003c\/li\u003e\n\u003cli\u003eExport Documentation\u003c\/li\u003e\n\u003cli\u003eCustoms Procedures\u003c\/li\u003e\n\u003cli\u003eImporting into the EU\u003c\/li\u003e\n\u003cli\u003eInternational Contracts\u003c\/li\u003e\n\u003cli\u003eTransitioning from Incoterms 2010 to 2020 \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFinance of International Trade\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMethods of Payment in International Trade\u003c\/li\u003e\n\u003cli\u003eDocumentary Collections\u003c\/li\u003e\n\u003cli\u003eDocumentary Credits Fundamentals\u003c\/li\u003e\n\u003cli\u003eManagement of Documentary Credits\u003c\/li\u003e\n\u003cli\u003eBonds \u0026amp; Guarantees\u003c\/li\u003e\n\u003cli\u003eShort and Medium Term Finance\u003c\/li\u003e\n\u003cli\u003eFactoring Fundamentals\u003c\/li\u003e\n\u003cli\u003eExport Credit Agency Finance\u003c\/li\u003e\n\u003cli\u003eStructured Commodity Trade Finance\u003c\/li\u003e\n\u003cli\u003eTrade Finance Fraud Prevention\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDigital Marketing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduction to e-Business and Internet Marketing\u003c\/li\u003e\n\u003cli\u003eSearch Engine Optimisation\u003c\/li\u003e\n\u003cli\u003eFacebook Marketing\u003c\/li\u003e\n\u003cli\u003eGoogle Marketing\u003c\/li\u003e\n\u003cli\u003eLinkedIn Marketing\u003c\/li\u003e\n\u003cli\u003eTwitter Marketing\u003c\/li\u003e\n\u003cli\u003eeMail Marketing\u003c\/li\u003e\n\u003cli\u003eMedia Buying\u003c\/li\u003e\n\u003cli\u003eAffiliate Marketing\u003c\/li\u003e\n\u003cli\u003eSocial Bookmarking\u003c\/li\u003e\n\u003cli\u003eMobile Marketing\u003c\/li\u003e\n\u003cli\u003eVideo Marketing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eProgramme pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e \u0026gt; ITSAA - International Trade Specialist Applied Program\u003c\/p\u003e\n\u003cp\u003eReturn to the \u003ca href=\"\/pages\/welcome-to-ebsi-export-academy-1\"\u003eeBSI Export Academy\u003c\/a\u003e to explore related programmes and CPD courses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-program-related-cpd --\u003e\n\u003cdiv class=\"ebsi-related-cpd\"\u003e\n\u003ch3\u003eRelated CPD Courses\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/products\/introduction-to-international-trade\"\u003eIntroduction to International Trade\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/products\/international-contracts\"\u003eInternational Contracts\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Default Title","offer_id":41830104563890,"sku":"ITSAA","price":2000.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/Peter_Weir_Graduate_5aa3383b-e98d-40a2-943c-333532a6f32f.jpg?v=1712966601"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/collections\/International-Trade-Specialist-Accreditation.png?v=1793263019","url":"https:\/\/www.ebsiamericas.com\/collections\/international-trade-specialist-accreditation.oembed","provider":"eBSI Export Academy","version":"1.0","type":"link"}