{"product_id":"branch-managers-and-business-development","title":"Branch Managers and Business Development","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Branch Managers and Business Development.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis course will discuss the “market focus” and how to analyze and segment a market. The learner will become acquainted with the process of setting goals, evaluating, adapting, and improving market value and wallet share. After completing this program, the learner will be able to:\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Branch Managers and Business Development.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for managers, supervisors, team leaders, SME owners and professionals preparing for greater leadership responsibility.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 2 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eCourse Description\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSeat Time: 2hrs - Desc:\u003c\/p\u003e\n\u003cp\u003eThis course will discuss the “market focus” and how to analyze and segment a market. The learner will become acquainted with the process of setting goals, evaluating, adapting, and improving market value and wallet share. After completing this program, the learner will be able to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMake business contacts and personalize messages.\u003c\/li\u003e\n\u003cli\u003eLeave appropriate voicemails when working with phone prospects.\u003c\/li\u003e\n\u003cli\u003eEvaluate and increase market share.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul style=\"padding: 0px; margin: 0px 0px 15px 20px; color: #686868; font-family: lora, Verdana, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\"\u003e\u003c\/ul\u003e\n\u003ch5\u003e\u003cu\u003e\u003cstrong\u003eCourse Topics\u003c\/strong\u003e\u003c\/u\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cstrong\u003eT1. Market-Driven Focus:\u003c\/strong\u003e This topic will discuss the notion of \"market focus\" and the importance of, and steps toward becoming, a market-driven culture.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT2. Analyzing \u0026amp; Segmenting Your Market:\u003c\/strong\u003e This topic will describe how to build brand equity, analyze situations, segment the market, and will discuss the criteria for market segmentation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT3. Setting Goals:\u003c\/strong\u003e This topic will instruct the learner on the importance of goals, the necessity for flexibility and goals, and the use of the SMART model.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT4. Evaluating \u0026amp; Adapting:\u003c\/strong\u003e This topic will explain how the market is assessed, the common tools for evaluation, and how to assess competition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT5. Improving Market Value \u0026amp; Wallet Share:\u003c\/strong\u003e This topic will introduce the learner to increasing market share, and will describe wallet share (SOW) as well as how to improve it by using their knowledge of different types of customers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT6. Work with the Phone Prospects:\u003c\/strong\u003e This topic will detail best practices for speaking to prospects on the phone, and will discuss leaving a voicemail, preparation, and impressions.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT7. Leaving a Voicemail:\u003c\/strong\u003e This topic will instruct the learner on how best to leave a voicemail, including tips for leaving clear, concise, short, and contextual messages.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eT8. Business Contacts Through Email:\u003c\/strong\u003e his topic will provide an explanation for making business contacts, and will discuss potential disadvantages of using email and how best to personalize messages.\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/bankers-academy-banking-financial\"\u003eBanking \u0026amp; Finance\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/branch-managers-sales-skills\"\u003eBranch Managers Sales Skills\u003c\/a\u003e  |  \u003ca href=\"\/products\/communication-for-branch-managers\"\u003eCommunication for Branch Managers\u003c\/a\u003e  |  \u003ca href=\"\/products\/branch-managers-are-sales-leaders\"\u003eBranch Managers Are Sales Leaders\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-banking-academy\"\u003eeBSI Banking Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/bankers-academy-banking-financial\"\u003eBanking \u0026amp; Finance\u003c\/a\u003e \u0026gt; Branch Managers and Business Development\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/bankers-academy-banking-financial\"\u003eBanking \u0026amp; Finance\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-banking-academy\"\u003eeBSI Banking Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Bankers Academy","offers":[{"title":"Individual Licence (EUR 60)","offer_id":40892294267058,"sku":"BA-181","price":66.0,"currency_code":"USD","in_stock":true},{"title":"5 Licences (EUR 50 each)","offer_id":59260504310108,"sku":null,"price":275.0,"currency_code":"USD","in_stock":true},{"title":"10 Licences (EUR 40 each)","offer_id":59260504342876,"sku":null,"price":440.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/BA-181BranchManagersandBusinessDevelopmentCOVER.png?v=1633303571","url":"https:\/\/www.ebsiamericas.com\/products\/branch-managers-and-business-development","provider":"eBSI Export Academy","version":"1.0","type":"link"}