{"product_id":"cpa-marketing","title":"CPA Marketing","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in CPA Marketing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCPA Marketing CPA stands for Cost Per Action. This means it is a style of affiliate marketing that offers a commission to the affiliate when a specific action is completed. The lead action can be anything from making a purchase, to getting a quote, watching a video, downloading a report, or filling out a form.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in CPA Marketing.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eCPA Marketing\u003c\/strong\u003e\u003cbr\u003eCPA stands for Cost Per Action.  This means it \u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eis a style of affiliate \u003c\/span\u003e\u003cem data-mce-fragment=\"1\"\u003emarketing\u003c\/em\u003e\u003cspan data-mce-fragment=\"1\"\u003e that offers a commission to the affiliate when a specific action is completed. The lead action can be anything from making a purchase, to getting a quote, watching a video, downloading a report, or filling out a form.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eObjectives: This two hour course teaches you techniques you need to know in order to understand the principles of CPA Marketing and how to implement it in your own business.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 3 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003eUnit Contents:\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e1. CPA Marketing Basics\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e1. CPA Marketing Basics\u003cbr\u003e1.1 Introduction\u003cbr\u003e1.2 List of CPA Network\u003cbr\u003e1.3 Signing Up for CPA Networks\u003cbr\u003e1.4 CPA Types\u003cbr\u003e1.5 Keyword Research\u003cbr\u003e1.6 Create Landing Page\u003cbr\u003e1.7 PPC Adwords\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e2. CPA Marketing Advanced\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e2. CPA Marketing Advanced\u003cbr\u003e2.1 Introduction\u003cbr\u003e2.2 The Basics of CPA Marketing\u003cbr\u003e2.3 CPA Versus Other Forms of Marketing \u003cbr\u003e2.4 Choosing the Right CPA Network\u003cbr\u003e2.5 Affiliate Platforms\u003cbr\u003e2.6 CPA With Google or Facebook\u003cbr\u003e2.7 The Importance of Tracking\u003cbr\u003e2.8 Creating Your Ad\u003cbr\u003e2.9 Creating a Landing Page\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e3. CPA Marketing Expert\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e3. CPA Marketing Expert\u003cbr\u003e3.1 Introduction\u003cbr\u003e3.2 What is CPA Marketing all about?\u003cbr\u003e3.3 Why should you definitely use CPA?\u003cbr\u003e3.4 The Top 10 CPA Networks on the Web\u003cbr\u003e3.5 How do you get approved on CPA Networks?\u003cbr\u003e3.6 How to do CPA Marketing the Right Way\u003cbr\u003e3.7 Step 2: Build a landing page\u003cbr\u003e3.8 Step 3: Advertise your landing page\u003cbr\u003e3.9 Step4: Analyze your Results \u003cbr\u003e3.10 The Hottest 10 CPA Marketing Tricks\u003cbr\u003e3.11 Case Studies (Businesses)\u003cbr\u003e3.12 Case Studies (Online Marketers)\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/blog-marketing\"\u003eBlog Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/kindle-marketing\"\u003eKindle Marketing\u003c\/a\u003e  |  \u003ca href=\"\/products\/local-marketing\"\u003eLocal Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; CPA Marketing\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":35616411058336,"sku":"ACIM-C006","price":44.0,"currency_code":"USD","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260640624988,"sku":null,"price":193.0,"currency_code":"USD","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260640657756,"sku":null,"price":330.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/ACIM-B011-CPAMarketingcover.png?v=1597151718","url":"https:\/\/www.ebsiamericas.com\/products\/cpa-marketing","provider":"eBSI Export Academy","version":"1.0","type":"link"}