{"product_id":"social-media-management","title":"Social Media Management","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Social Media Management.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis 5 hour course teaches you techniques and strategies on how to manage your social media pages to create leads and boost sales. Unit Contents: 1. Social Media Marketing Overview 2. Social Media Marketing Advanced 3. Social Media Marketing Expert 4. Social Media Manager 5. Social Media Marketing Principles\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eUnderstand the core principles and practical approaches covered in Social Media Management.\u003c\/li\u003e\n\u003cli\u003eRecognise situations where those approaches can improve workplace decisions or performance.\u003c\/li\u003e\n\u003cli\u003eApply the course ideas more confidently in day-to-day professional situations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 5 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003eThis 5 hour course teaches you techniques and strategies on how to manage your social media pages to create leads and boost sales.\u003cbr\u003e\u003cbr\u003eUnit Contents:\u003cbr\u003e\u003cbr\u003e 1. Social Media Marketing Overview\u003cbr\u003e2. Social Media Marketing Advanced\u003cbr\u003e3. Social Media Marketing Expert\u003cbr\u003e 4. Social Media Manager\u003cbr\u003e5. Social Media Marketing Principles\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 5 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003eCourse Contents:\u003cbr\u003e\n\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e \u003cstrong\u003e1. Social Media Marketing Overview\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e1.Social Media Marketing Overview\u003cbr\u003e1.1 Overview\u003cbr\u003e1.2 Twitter Teaching\u003cbr\u003e1.3 Twitter Demo\u003cbr\u003e1.4 Hubpages Teaching\u003cbr\u003e1.5 Hubpages Demo\u003cbr\u003e1.6 Facebook\u003cbr\u003e1.7 Myspace\u003cbr\u003e1.8 Youtube\u003cbr\u003e1.9 Digg\u003cbr\u003e1.10 Reddit\u003cbr\u003e1.11 Flickr\u003cbr\u003e1.12 Ning\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e2. Social Media Marketing Advanced\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e2.Social Media Marketing Advanced\u003cbr\u003e2.1 Twitter 101\u003cbr\u003e2.2 Instagram Introduction\u003cbr\u003e2.3 Getting Most From Hashtags\u003cbr\u003e2.4 Facebook Marketing\u003cbr\u003e2.5 Understanding Youtube\u003cbr\u003e2.6 Periscope and Blab\u003cbr\u003e2.7 Pin Your Hopes On Pinterest\u003cbr\u003e2.8 LinkedIn\u003cbr\u003e2.9 Never Appears \"Dead\"\u003cbr\u003e2.10 Ways of Linking Social Media and Blog\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e3. Social Media Marketing Expert\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e3.Social Media Marketing Expert\u003cbr\u003e3.1 Starting A YouTube Channel For Your Business\u003cbr\u003e3.2 Optimizing YouTube SEO\u003cbr\u003e3.3 Making Viral Video \u003cbr\u003e3.4 Using Featured Videos\u003cbr\u003e3.5 YouTube Live To Convert Prospects Into Clients\u003cbr\u003e3.6 YouTube Ads For High Conversions\u003cbr\u003e3.7 LinkedIn Profile As An Authority Figure\u003cbr\u003e3.8 Using LinkedIn To Find Targeted Clients\u003cbr\u003e3.9 Utilize LinkedIn To Grow Vast Business Connections\u003cbr\u003e3.10 Optimize LinkedIn SEO To Maximize Traffic\u003cbr\u003e3.11 Customize Messaging To Expand Your Network\u003cbr\u003e3.12 Use LinkedIn Ads To Generate Leads\u003cbr\u003e3.13 Using Pinterest To Grow Your Business\u003cbr\u003e3.14 Create Great Pins\u003cbr\u003e3.15 Optimize Your Pins For Greater Exposure\u003cbr\u003e3.16 Get Targeted Followers\u003cbr\u003e3.17 Hold A Pinterest Contest\u003cbr\u003e3.18 Advertise On Pinterest\u003cbr\u003e3.19 Optimize Your Instagram Photo To Increase Viewership\u003cbr\u003e3.20 Personalize Your Instagram Profile\u003cbr\u003e3.21 Optimize Your Instagram Post\u003cbr\u003e3.22 Instagram Ads To Generate More Leads\u003cbr\u003e3.23 Get Targeted Followers On Instagram\u003cbr\u003e3.24 Hold An Instagram Contest To Gain More Exposure\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e4. Social Media Manager\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e4.Social Media Manager\u003cbr\u003e4.1 Introduction\u003cbr\u003e4.2 Overview \u003cbr\u003e4.3 Main Services\u003cbr\u003e4.4 Pricing\u003cbr\u003e4.5 Outsourcing\u003cbr\u003e4.6 Growing The Business\u003cbr\u003e4.7 Attributes \u003cbr\u003e4.8 Essential Tools\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e5. Social Media Marketing Principles\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e5.Social Media Marketing Principles\u003cbr\u003e5.1 Be Everywhere\u003cbr\u003e5.2 Growing Your Twitter Fanbase\u003cbr\u003e5.3 Building a Massive Youtube Following\u003cbr\u003e5.4 Getting More Facebook Fans\u003cbr\u003e5.5 Instagram and Pinterest Marketing Tips\u003cbr\u003e5.6 Reaching a Business Audience on LinkedIn\u003cbr\u003e5.7 Advertising on LinkedIn\u003cbr\u003e5.8 Using Pictures and Short Videos\u003cbr\u003e5.9 Cross Pollinate to Get Maximum Results\u003cbr\u003e5.10 Bringing it all Together\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e \u0026gt; Social Media Management\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/social-media-marketing\"\u003eSocial Media Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":34433984266400,"sku":"ACIM-A002","price":44.0,"currency_code":"USD","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260638134620,"sku":null,"price":193.0,"currency_code":"USD","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260638167388,"sku":null,"price":330.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/ACIM-A002-SocialMediaManagement1.png?v=1590959247","url":"https:\/\/www.ebsiamericas.com\/products\/social-media-management","provider":"eBSI Export Academy","version":"1.0","type":"link"}