{"product_id":"video-ads-essentials","title":"Video Ads Essentials","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Video Ads Essentials.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eVideo Ads Essentials Objectives: This course provides a step-by-step guide on how to develop a Video Advertising campaign for your business.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a practical understanding of the key concepts covered in Video Ads Essentials.\u003c\/li\u003e\n\u003cli\u003eRecognise where the topic applies in real workplace or business situations.\u003c\/li\u003e\n\u003cli\u003eApply the methods and good-practice approaches covered in the course with greater confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 2 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eVideo Ads Essentials\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eObjectives: This course provides a step-by-step guide on how to develop a Video Advertising campaign for your business.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 2 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003eUnit Contents:\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e1. Video Ads Basics\u003c\/strong\u003e\u003cbr\u003eIn this topic you will cover: \u003cbr\u003e1. Video Ads\u003cbr\u003e1.1 What are Video Ads?\u003cbr\u003e1.2 Why you should use Video Ads for your Business?\u003cbr\u003e1.3 What types of Video Ads are available nowadays?\u003cbr\u003e1.4 What Types of Video you can create?\u003cbr\u003e1.5 Creating your Video with the Right Tools\u003cbr\u003e1.6 The Right Place to Outsource the Creation of Your Video\u003cbr\u003e1.7 What to Look for in a Good Video Ad Network?\u003cbr\u003e1.8 Top Video Ad Networks\u003cbr\u003e1.9 Other Video Ad Networks to consider\u003cbr\u003e1.10 Setting up a Video Ad Campaign with YouTube\u003cbr\u003e1.11 Twitter Ad Campaign\u003cbr\u003e1.12 Facebook Ad Campaign\u003cbr\u003e1.13 Instagram Ad Campaign\u003cbr\u003e1.14 Competitive Advertising\u003cbr\u003e1.15 Advanced Video Marketing Strategies for Social Media\u003cbr\u003e1.16 Top YouTube Video Ads and what to Learn from Them\u003cbr\u003e1.17 Do's to apply\u003cbr\u003e1.18 Don’ts to avoid\u003cbr\u003e1.19 Other Premium tools and Services to consider\u003cbr\u003e1.20 Case Studies\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/video-marketing\"\u003eVideo Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/video-blog-essentials\"\u003eVideo Blog Essentials\u003c\/a\u003e  |  \u003ca href=\"\/products\/video-marketing-essentials\"\u003eVideo Marketing Essentials\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/video-marketing\"\u003eVideo Marketing\u003c\/a\u003e \u0026gt; Video Ads Essentials\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/video-marketing\"\u003eVideo Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":35894987325600,"sku":"VCIM-008","price":44.0,"currency_code":"USD","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260644032860,"sku":null,"price":193.0,"currency_code":"USD","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260644065628,"sku":null,"price":330.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/VCIM-007OnlineBusinessSystemizationcover_54843877-1d52-4856-9963-8155044c0311.png?v=1598483603","url":"https:\/\/www.ebsiamericas.com\/products\/video-ads-essentials","provider":"eBSI Export Academy","version":"1.0","type":"link"}