{"product_id":"wordpress-expert","title":"Wordpress Expert","description":"\u003cdiv class=\"ebsi-team-licence-note\"\u003e\u003cp\u003e\u003cstrong\u003eBuying for a team?\u003c\/strong\u003e\u003cbr\u003eChoose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.\u003c\/p\u003e\u003c\/div\u003e\n\u003c!-- ebsi-sales-wrapper --\u003e\u003cdiv class=\"ebsi-sales-wrapper\"\u003e\n\u003cp\u003e\u003cstrong\u003eDevelop practical knowledge and confidence in Wordpress Expert.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWordpress Expert Objectives: In this unit you will learn about expert level techniques needed to bring your Wordpress site to optimum performance.\u003c\/p\u003e\n\u003ch3\u003eWhy this course matters\u003c\/h3\u003e\n\u003cp\u003eThis course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat you will gain\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eUse the key features and workflows covered in Wordpress Expert with greater confidence.\u003c\/li\u003e\n\u003cli\u003eApply the tools and techniques to practical business tasks.\u003c\/li\u003e\n\u003cli\u003eRecognise common mistakes and work more efficiently in day-to-day use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is this course for?\u003c\/h3\u003e\n\u003cp\u003eThis course is suitable for digital marketers, SME owners, entrepreneurs, sales and marketing professionals and anyone responsible for online business growth.\u003c\/p\u003e\n\u003ch3\u003eCourse at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStudy time:\u003c\/strong\u003e approximately 4 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e self-paced online learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional development:\u003c\/strong\u003e CPD course.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eWordpress Expert\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eObjectives: In this unit you will learn about expert level techniques needed to bring your Wordpress site to optimum performance.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCompleting this course will confer 4 CPD Credits towards internationally recognised \u003c\/span\u003e\u003cstrong\u003eContinuous Professional Development\u003c\/strong\u003e\u003cspan\u003e Requirements within organisations operating this kind of staff development methodology.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003eCourse Contents:\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e1) SOFTACULOUS\u003c\/strong\u003e\u003cbr\u003e1.1. Comparing Softaculous vs Fantastico\u003cbr\u003e1.2. Softaculous Walk Through\u003cbr\u003e1.3. Overview of Scripts in Softaculous\u003cbr\u003e1.4. How to Install WordPress\u003cbr\u003e1.5. How to Edit Installation Details\u003cbr\u003e1.6. How to Backup Installed Software\u003cbr\u003e1.7. How to Uninstall Software\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e2. Layers WP\u003c\/strong\u003e\u003cbr\u003e2.1. Why you want to use LayersWP\u003cbr\u003e2.2. How to Install Layers WP via WordPress\u003cbr\u003e2.3. Quick Overview of the Layers Dashboard\u003cbr\u003e2.4. Explanation of Layout\u003cbr\u003e2.5. Customization of the Layers Settings\u003cbr\u003e2.6. Creating Layers Page(s)\u003cbr\u003e2.7. Adding Layers to the Page(s)\u003cbr\u003e2.8. How to Add a Slider Layer\u003cbr\u003e2.9. How to Add a Video \/ Media Layer\u003cbr\u003e2.10. How to Add a Layer with Custom HTML code\u003cbr\u003e2.11. How to Install a Layers WP Child Theme\u003cbr\u003e2.12. How to Import a Style Kits (aka extra layers)\u003cbr\u003e2.13. How to Install Extensions\u003cbr\u003e2.14. How to Hide “Built with Layers” Icon\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e3. Backup and Restore\u003c\/strong\u003e\u003cbr\u003ePart 1: Backup\u003cbr\u003e3.1. Backup Software and why they're needed\u003cbr\u003e3.2. How to Install and Quick Overview\u003cbr\u003e3.3. Setup Storage\u003cbr\u003e3.4. How to Set Automatic Schedules\u003cbr\u003e3.5. How to do a Test Backup\u003cbr\u003ePart 2: Restore\u003cbr\u003e3.6. How to Upload Files\u003cbr\u003e3.7. How to Create a MySQL Database\u003cbr\u003e3.8. How to Restore the Backup\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e4. eCommerce Planning and Implementation\u003c\/strong\u003e\u003cbr\u003ePart 1: Planning Your Online Ecommerce Store\u003cbr\u003e4.1. Overview of The Course\u003cbr\u003e4.2. Types of ecommerce (Digital vs. Physical)\u003cbr\u003e4.3. Examples of Digital Ecommerce Stores\u003cbr\u003e4.4. Platforms to Integrate Into\u003cbr\u003e4.5. EDD Membership sites?\u003cbr\u003e4.6. EDD Marketplaces?\u003cbr\u003e4.7. Get Ideas: ecommerce Competitor Intelligence\u003cbr\u003e4.8. Map Out Your Draft Sales Funnel\u003cbr\u003e4.9. Finding Compatible - EDD Themes\u003cbr\u003e4.10. EDD Extensions: Payment Processors\u003cbr\u003e4.11. EDD Extensions: Must Have\u003cbr\u003e4.12. EDD Extensions: Increase Your Profit\u003cbr\u003e4.13. Finalize your Sales Funnel Map\u003cbr\u003ePart 2: Implementation\u003cbr\u003e4.14. Install Easy Digital Downloads\u003cbr\u003e4.15. Quick Overview of EDD\u003cbr\u003e4.16. Creating Downloads\u003cbr\u003e4.17. Create Thank You Pages\u003cbr\u003e4.18. Integrate EDD into Your Theme\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e5. Prezi Presentations\u003c\/strong\u003e\u003cbr\u003e5.01 How to Create Engaging Presentations\u003cbr\u003e5.02 Prezi Next New Features\u003cbr\u003e5.03 Prezi Structure - How to start your Prezi presentation\u003cbr\u003e5.04 Dress up your presentations with infographics, charts and maps\u003cbr\u003e5.05 How to build a Prezi from scratch\u003cbr\u003e5.06 Editing and Customization\u003cbr\u003e5.07 Shortcut Keys\u003cbr\u003e5.08 Adding Voice Over and Background Sounds\u003cbr\u003e5.09 Collaborating via Prezi\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e6. Generate Leads with Surveys\u003c\/strong\u003e\u003cbr\u003e6.1. Introduction and Getting Started\u003cbr\u003e6.2. Listening vs Speaking\u003cbr\u003e6.3. Your End Goal\u003cbr\u003e6.4. Your Product and Service\u003cbr\u003e6.5. The Buyer that Fits\u003cbr\u003e6.6. The Typical Day\u003cbr\u003e6.7. The Survey Form\u003cbr\u003e6.8. The Mind Map\u003cbr\u003e6.9. Implementation to Segmentation \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e7. Facebook Page Likes\u003c\/strong\u003e\u003cbr\u003e7.1. Quality vs Quantity\u003cbr\u003e7.2. Process of Getting Targeted Likes\u003cbr\u003e7.3. Winning Strategy\u003cbr\u003e7.4. 5 Minute Content\u003cbr\u003e7.5. Kill 2 Birds with one Stone\u003cbr\u003e7.6. Set Up your Facebook Ad Campaign\u003cbr\u003e7.7. How to set up your ad sets\u003cbr\u003e7.8. Finishing your Ad\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- ebsi-cross-sell --\u003e\u003cdiv class=\"ebsi-cross-sell\"\u003e\n\u003ch3\u003eContinue your learning\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePart of this learning pathway:\u003c\/strong\u003e \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNext course:\u003c\/strong\u003e \u003ca href=\"\/products\/wordpress-master\"\u003eWordpress Master\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearners also take:\u003c\/strong\u003e \u003ca href=\"\/products\/wordpress-basics\"\u003eWordpress Basics\u003c\/a\u003e  |  \u003ca href=\"\/products\/wp-web-biz-security\"\u003eWordpress Web Biz Security\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- ebsi-academy-breadcrumb --\u003e\n\u003chr\u003e\u003cdiv class=\"ebsi-course-pathway\"\u003e\n\u003cp\u003e\u003cstrong\u003eCourse pathway:\u003c\/strong\u003e \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e \u0026gt; \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e \u0026gt; Wordpress Expert\u003c\/p\u003e\n\u003cp\u003eExplore more \u003ca href=\"\/collections\/internet-marketing\"\u003eInternet Marketing\u003c\/a\u003e training or return to the \u003ca href=\"\/pages\/welcome-to-ebsi-digital-marketing-academy\"\u003eeBSI Digital Marketing Academy\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"eBSI Export Academy","offers":[{"title":"Individual Licence (EUR 40)","offer_id":35947054956704,"sku":"ACIM-A001d","price":44.0,"currency_code":"USD","in_stock":true},{"title":"5 Licences (EUR 35 each)","offer_id":59260644589916,"sku":null,"price":193.0,"currency_code":"USD","in_stock":true},{"title":"10 Licences (EUR 30 each)","offer_id":59260644622684,"sku":null,"price":330.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7604\/3071\/products\/ACIM-A001DWordpressExpertcover.png?v=1598655510","url":"https:\/\/www.ebsiamericas.com\/products\/wordpress-expert","provider":"eBSI Export Academy","version":"1.0","type":"link"}